May 22, 2020
Marketing
When you start a business, one of the most important parts of making it successful is letting people know who you are and what you do. People aren’t going to buy from you if they don’t know you exist. Here are 5 ways to get your company’s name out there …
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May 8, 2020
Marketing
To become a master at digital marketing, what not to do is just as important as what you should do. Here are online marketing mistakes startups should avoid. At least 69% of American shoppers shop online. How can they find your online business? Sure, there are a lot of shoppers, but there …
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April 30, 2020
Marketing
As a restaurant owner, you probably love nothing more than seeing your place bustling with happy diners. But as a business owner, you’ll know that this kind of success doesn’t happen by accident. Filling a restaurant over and over again requires a sound and sustainable marketing plan. Even if you’d …
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April 4, 2020
Marketing
Many public relations businesses are now data driven. With the wave of fake news and people questioning information, it’s never been more essential to bring accurate data into the equation. In modern society, we have access to tons of data and information daily. So, it’s the job of PR companies …
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April 4, 2020
Marketing
Source: Pixabay Informing the general public about the products/services your business offers is no easy task. The online marketing landscape has more competition than ever before. Over 96% of the search traffic on the Internet comes from Google. Finding ways to use this search engine to your advantage is crucial …
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March 27, 2020
Marketing, Resources
Have you made infographics for your content? Yes, infographics indeed make your website contents that usually get good responses from internet users. Infographics are information that is delivered in an attractive graphic form so that the delivery of data and information is more interesting and easier to understand. If the …
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March 27, 2020
Marketing
Geofence marketing (also known as geofencing marketing) seems to be growing more popular by the day. It’s not surprising since geofence advertising literally targets consumers right where they live, work, or hang out. Geofence marketing uses location-specific ads that are seen only by people within a delimited area, such as …
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March 26, 2020
Marketing
You may have recently reached the conclusion that your brand is not what you want it to be. On the other side, you may be a start-up who is only just beginning to think about what you want your brand to be. In both cases, what is required is an …
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March 12, 2020
Marketing, Small Business Tips, Technology
The online learning industry is booming! Market research firm Global Industry Analysts projects it will reach over $108 Billion in 2020. If you don’t sell your own e-courses online yet, now is the perfect time to start sharing your expertise. Places like Udemy and Skillshare give experts the opportunity to …
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March 11, 2020
Marketing, Small Business Tips
Photo: Luis Quintero / Pexels As the pace of our world has picked up, the popularity of seminars has risen along with it. Rather than sifting through mammoth piles of research, seminars allow you to absorb the same information in a condensed form, straight from the minds of the experts. …
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March 10, 2020
Marketing, Small Business Tips
A small business startup typically has a limited budget to work with, leaving little for marketing or customer service. However, without adequate support in these key areas, the company’s reputation may or even fall flat. Here are some affordable and convenient ways to boost your small business’s reputation to attract …
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February 26, 2020
Marketing
Whether it’s changes in algorithms, innovations in technology, or cultural trends that are gathering swarms of online attention, there is always something new to keep on top of in the digital marketing sector. Because of the ever-changing face of digital marketing, there are always new trailblazers and trend setters to …
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February 26, 2020
Marketing
Marketing will raise the revenue of your business. Capitalize on the edge of better marketing by contemplating carefully on your marketing delivery services and by adopting more modern approaches. Introduce inventiveness, cost-cutting methods, learning from previous mistakes, and a plan for targeting your audience to be on the first step …
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February 17, 2020
Marketing, Technology
The integration of virtual reality is constantly expanding into different industries, helping facilitate the progression of technology. Numerous household names have gotten involved in this revolution, staying relevant and competitive by introducing new technology into their marketing strategies. With the high street battling online retail for commerce, some brands are …
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February 5, 2020
Marketing, Small Business Tips
How would you like to increase your company’s error rate by 70% due to poor communication? Statistics indicate that 57% of employees don’t feel they receive clear instructions from their superiors, while 69% of managers aren’t comfortable communicating with their staff. Such numbers can spell doom for your business unless you take the …
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January 30, 2020
Inspiration, Marketing
The rate of employee turnover is largely influenced by how employees are treated in the workplace. Meaningful acknowledgment of effort is very important if an employer wants to keep the workforce in the company. When you make your employees feel valued, they become more driven to work harder and may …
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