December 30, 2019
Marketing
Every business owner wants to drum up excitement about their latest product. Create enough of a buzz, and the product will fly off the shelves, hitting the ground running, and posting strong early sales. But a product, no matter how good it is, can’t sell itself. To build interest and …
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December 9, 2019
Marketing
Marketing managers are responsible for developing and implementing strategic marketing plans that are in line with the business and brands within a company. Besides managing and coordinating the marketing staff, these professionals also lead the market research operations. Read this article to find out more about this interesting job role in …
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December 5, 2019
Marketing, Technology
If your business relies on a web presence to discover new potential customers, to amplify your brand to a new audience and to generate sales and leads, then it’s very important that you ensure that it’s fit for purpose. A well-designed business website full of high quality, engaging content that …
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November 23, 2019
Marketing, Small Business Tips
A decade ago, online advertising was only beginning to gain traction. Nowadays, in 2019, it is an almost crucial aspect of any business’ success, regardless of size. For industries such as automotive and fashion, it’s clear that online marketing investment is critical. A report by webstrategies.com discovered that, last year, …
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November 20, 2019
Marketing, Technology
SEO for a website is essential, is a well-established fact but how long does it take to produce results is not easy to figure out. There can be various roadblocks like technical issues, compliance problems, the penalty on websites and much more which may make it more challenging to determine …
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November 11, 2019
Marketing, Small Business Tips
You’re ready to start your own business. You’ve got a reasonable capital, the time to spare, and the will to take on the world of e-commerce. There’s only one thing that you’re missing: you don’t know what to sell. Coming up with the right offering for your online business can …
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November 11, 2019
Marketing
Advertising methods are becoming very sophisticated these days. They are not limited to placing billboards, banners or media. Business products are published through external advertising at current times. It’s very important to promote the product in specific areas to reach potential customers. For promotion, many sources are used to increase …
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November 4, 2019
Marketing
Want to make more money but don’t want to leave the comfort of your home? Consider starting a blog and implementing the following tips to make it go from hobby to additional stream of income. Treat Your Blog Like a Business Create a realistic posting schedule. When first creating your …
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October 30, 2019
Marketing, Technology
Whether you are a young entrepreneur or a seasoned business owner, you always need to stay on top of your market. And the most trending mode of gaining higher proportions of market share is digital marketing. Having said that, there’s a lot more to digital marketing than just PPC campaigns …
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October 30, 2019
Marketing
Are you a venture capitalist beginning your journey to wealth and success? Perhaps you are a successful entrepreneur who needs to specialize? A niche is a way to reach the non-conforming audiences. People who enjoy craft beers, artisan foods, and specialty wines are a few examples of niche consumer groups. …
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October 27, 2019
Marketing
It can be easy to forget, but there’s a person on the other end of that Google search result and that person has a physical location. And if you’re running PPC advertising campaigns, that location could be the key to unlocking a new level of advertising performance. You can reach …
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October 26, 2019
Marketing
What does seasonal marketing mean to you? For some business owners, it means adding some extra “oomph” to your advertising to bring in more customers during the holiday season. For other business owners, the word “seasonal” refers to the time of year your business is the most profitable. Regardless of …
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October 24, 2019
Marketing
Ideally, a business would have positive interactions with every customer it encounters. In reality, though, businesses can’t achieve this lofty goal. Some customers are just poor fits for your business. These “bad” customers may not have the budget needed to purchase your products or services consistently; or, they may not …
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October 24, 2019
Marketing
Few marketing practices are as universal and as effective as posting a blog. Indeed, regardless of the nature of a company, virtually all professional websites benefit from the presence of regular content. And most of the time, this comes in the form of blogs. However, some topics are so nuanced, …
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October 22, 2019
Marketing
Source: Pexels Over the years, the brand purpose has moved from being a side investment for businesses and a gesture to improve relations with the community to be a core component of a business. Today, customers, employees, the press and investors are attracted to a business enterprise by the way …
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October 19, 2019
Marketing, Technology
The moment Google changes an algorithm, a surge of brainstorming and discussions gets triggered off globally. This is true for all updates and link building exercises as well. As per experts in link building, as long as search engines are secretive about their algorithms, the Internet will be rife with …
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