In just a few years, running a blog has gone from being an unusual hobby to a legitimate career choice. If you are determined to make the running of your blog generate an income, then you will be able to experience one of the most dynamic and interesting careers in …
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5 Reasons Small Businesses Shouldn’t Rely Only on Social Media
These days, it seems like you can do just about everything without ever leaving social media platforms. On Instagram, you can go from scrolling to making a purchase with the tap of a finger. Facebook now features ratings and reviews, as well as a messaging feature that serves as an …
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How To Keep Your Business Unique To You
When you’re running a business, you are often told about how important it is to be unique and stand out from the crowd, as that’s the key to finding true success. And while this may be true, it’s not always that easy. There are so many businesses out there that …
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Recover Your Reputation: How to Fix Damage Already Done
Public opinion of your business can change quicker than you might think. One mistake, and your business has the potential to be stained forever by what went wrong. Many things could damage your reputation, whether it’s a problem that slowly takes effect or a single incident that suddenly changes things. …
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Why You Should Be Using Customer Reviews in Your Marketing Strategy
Maybe you’re scared to Google your business. Maybe you don’t want to “feed the trolls.” Maybe you think your business is doing just fine without monitoring customer satisfaction online. But regardless of your reason for avoiding online customer reviews, it’s time to stop. According to a 2017 Consumer Review Survey …
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Kick Start Your Sales The Right Way
Starting your own business is both exciting and overwhelming. You get the idea of what you want to do and it evolves into a fully fledged business that you can be proud of. However, it takes more than just your idea to make it a success. You need the sales …
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5 Things You Need To Make Your ECommerce Venture A Success
So you think you’ve got what it takes to start a successful online store? That’s great, but have you really thought about all the things you need to make it work? While you might not be taking on Amazon or Target anytime soon, running your own online store could become …
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5 Different Business Uses For Chatbots
Most businesses these days have at least one active account on social media. Most likely they’re using Facebook or Twitter, which boast over 2 billion and 300 million monthly users, respectively. Through these platforms, brands can interact with their customers, receive feedback on products, and offer assistance as needed. Both …
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Increase Your Flow Of Customers
The flow of companies for major businesses such as Amazon or Nike for example, is never an issue. They’re so established that they don’t even need to think about how to retain their customers. But for the smaller businesses like you, keeping the customers you’ve got, and increasing the flow …
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Effective Tips for Getting B2B Marketing Leads
If you want your B2B marketing campaign to be as successful as possible, there are certain tips that you should follow when trying to get leads. A lot of people think that acquiring good quality leads is easy, but they are given a rude awakening when they actually get started. …
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Building Real Customer Relationships In A Virtual World (Yes, It Is Possible)
Pixabay | A virtual business still needs real customers. Here’s how to get them… There’s no doubt that the world of business has seen a huge shift towards the digital arena, especially for modern startups. While the opportunities are undoubtedly huge, working in this environment does cause a few challenges. …
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B2B Companies Can Benefit from Content Marketing, Too
Image source Content marketing is here to stay, so it is a bit odd that many business to business organizations are so reluctant to embrace it. Many of these companies seem to think that this kind of marketing is for commercial companies who sell to the general public rather than …
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7 Unexpected Tips to Write A Winning Email
If you are still struggling with your email marketing campaign, then this post is for someone like you. Drafting a winning email will not only increase its click-through rate but increase revenue. A lot of companies are benefiting from the use of strategic email marketing campaign. But there is also …
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Marketing Doesn’t Have to be Menacing: Get It Right in Your Smaller Business
pic Are you a new business looking for effective ways to get your name out there? Perhaps you’re established, but recently sales have made a nosedive, and you’re looking for ways to claw your way back. Either way, the right marketing techniques are essential. Here are a few different methods …
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Merchandise: One Of Your Best Assets In Advertising
No matter what kind of business you are running, unless you happen to be running a drug den, the chances are that you want to make your business known to the world. To get your name out there, make yourself known both as a business, and as a fully fledged …
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How to Apologize After You’ve Messed Up a Marketing Email
Imagine the following: Your life is great. You announced a new sale to your mailing list just now, anticipating a nice little bump in sales. But within minutes your phone starts buzzing with incoming emails: People are writing you back in anger, because you messed up the sales link! They …
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