Marketing

What Makes a Good Website

Having a good website for your business or service is vital in making sure potential customers have access to you. There are many elements to consider, from the technical, behind-the-scenes points, to how your website looks upon first impression. Here are just a couple of points to consider when building …

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Keeping Customers Happy: 3 Things Store Owners Should Do

When a customer buys something in a store once, that’s great. Something drew that client in to explore, and they found something worthwhile. A return is even more valuable, revealing viability and a chance to improve profits. Why did this person return? What might keep someone from walking back through …

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Types of Content Marketing to Attract Prospective Customers

Image Source If you’re new to the marketing world, you might find yourself overwhelmed by all the different avenues to promote your brand. However, marketing doesn’t have to be as convoluted as it may seem. Each marketing strategy has some specific factors to follow for guaranteed success. If you’re new …

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How to Market Your Products in China

If you are thinking of starting to market your product in China, you must know the Chinese market’s rules and norms. Furthermore, you need to adapt to the Chinese market and give up the Western mindset. Here is the guide on how to shape your marketing efforts for the Chinese …

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How to Sow the Seeds of a Successful Marketing Campaign for the Long Term

For all companies, successful marketing is essential to strengthening brand awareness, generating leads and instilling loyalty in existing customers. However, while you might have long associated marketing with promoting sales and launching new products, these tactics should be classed as “short-term marketing.” A Business 2 Community article differentiates this from …

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Learning the SEO Lingo

Learn the SEO lingo so you can quickly address needed changes by contacting a Denver SEO company to update your site. The 2021 most important lingo goes like this: You need a great GUI and site organization to provide the UX you need to get people to stay and read your awesome …

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The Importance of a Digital Marketing Strategy in 2021

It seems obvious that in the current day it is crucial for every business to utilise digital platforms to enhance success rates, and while most are doing this, it might surprise you how many actually have a specific digital marketing strategy in place. Don’t worry if this seems a daunting …

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Inbound Marketing Strategies for Businesses

Inbound marketing is a business process that entices consumers by establishing useful content and occasions modified to them.  On the other hand, outbound marketing interferes with your audience by giving them content they don’t always care for. Still, inbound marketing shapes connections they are pursuing and resolves crises they already …

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5 Branding Lessons to Learn from Pepsi

The branding world is often mistaken as a limited sphere but it has much more to explore, especially for new businesses. And when it comes to learning, always go for the big guns such as BMW or Pepsi that share a long history of trial and errors before they finally …

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A Complete Email Marketing Guide in 2021

Email marketing is the most crucial channel for any business and has become an asset in the inbound marketer’s tool kit. There are tons of new tools that are shinier, more relaxed, and much newer. Still, emails remain one of the best ways to communicate with your audience. Sending emails …

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