Marketing

It’s no secret that every company needs a presence on social media to effectively market their products and services. Many companies appoint a current employee to do the job along with their regular job responsibilities. But in today’s business environment, you need to hire an experienced social media manager to …

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If you run an online business, you’ll probably already have some understanding of the importance of search engine optimization, commonly known as SEO. It’s no exaggeration to say that the success of your search engine optimization efforts could make or break your business. That’s why it’s so important you get …

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This article was contributed by Sierra Smith as part of the Aspen Fellowship. Sierra will be receiving her Bachelor of Business Administration from Loyola Marymount University in 2023. Social Media is one of the most popular ways to stay interconnected all over the world. It allows us to connect with …

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Accordingly, how does Instagram can be compared with TikTok for influencer marketing? Perhaps, Instagram is still upholding its place above TikTok as the ‘world’s maximum used online media platforms’ position. In general, Instagram is a high demographically stable channel around the domain. Consisting of 49.5% of followers aged 25-44, advertisers …

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The advertising industry has long predicted that TV ad revenue would collapse with video on demand services like Netflix, Disney+, Amazon Prime gaining momentum. As per eMarketer, the TV ads started declining in 2017 and will continue to reduce as more users ditch standard cable TV services. The TV ad …

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Customer service Customer satisfaction is a priority for any business. When your customers aren’t satisfied with your services, they are less likely to return in the future. For 2020 and the future, let us take a very close look at three ways to create the ultimate customer experience. 1. Strong …

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The internet has significantly evolved over the years, and it has become an essential part of one’s life. Today, people can do almost anything online, from shopping for clothes or groceries to paying the bills, and even checking new trends across the world. The bottom line is that the internet …

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Social media influencers are individuals who make use of social media platforms to grow their brand or direct their followers to buy products, establish their brand, or vacation in a specific location. They market products ranging from clothes and beauty products to make at home slime with their followers. Although …

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Developing relationships with customers takes time. Luckily, you do have a few different options out there and SMS marketing is one of them. So, what is SMS text marketing? Simply put, this technique involves sending campaigns and messages via text messages – everything with marketing purposes. Such texts are most …

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Whether you’re actually selling goods or services online or using a website for your brick-and-mortar business, you understand the power and the ubiquity of the Internet. With more people shopping online and the spread of the Internet to every aspects of our life, it’s important to not only have a …

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It’s no surprise how successful eCommerce is performing at the moment and how some brands are taking advantage of the sudden influx. It’s also not a secret that the coronavirus has led to more people inside on devices shopping around for their next purchase. Really what else is there to …

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Many companies don’t see stationery designs as an important part of their branding strategy. This explains why they don’t normally hire a professional corporate design agency for their letterheads and envelopes. Some of them even tend to neglect the appearance of their company’s correspondence, even if it affects the impact …

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If you work in sales, then you should check out this great list below. These are sales five tactics that can help build your business quickly. You also will set your company up for success for many years to come. 1. Use the Right Software for Your Company There are …

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* This post is brought to you by our sponsor, Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers. The opinions expressed below are my own. * One of the biggest problem business owners face isn’t that they have a poor product or a …

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