Learn the SEO lingo so you can quickly address needed changes by contacting a Denver SEO company to update your site. The 2021 most important lingo goes like this: You need a great GUI and site organization to provide the UX you need to get people to stay and read your awesome …
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Why Every Start-Up or Freelancer Needs to Learn Copywriting
Copywriting is an integral part of marketing. If you want to send a message to customers effectively, you need a copywriter. If you want people to open up your newsletters, you need a copywriter. If you seek to grow your online presence, whether on your website or other social platforms, …
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The Importance of a Digital Marketing Strategy in 2021
It seems obvious that in the current day it is crucial for every business to utilise digital platforms to enhance success rates, and while most are doing this, it might surprise you how many actually have a specific digital marketing strategy in place. Don’t worry if this seems a daunting …
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Inbound Marketing Strategies for Businesses
Inbound marketing is a business process that entices consumers by establishing useful content and occasions modified to them. On the other hand, outbound marketing interferes with your audience by giving them content they don’t always care for. Still, inbound marketing shapes connections they are pursuing and resolves crises they already …
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5 Branding Lessons to Learn from Pepsi
The branding world is often mistaken as a limited sphere but it has much more to explore, especially for new businesses. And when it comes to learning, always go for the big guns such as BMW or Pepsi that share a long history of trial and errors before they finally …
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A Complete Email Marketing Guide in 2021
Email marketing is the most crucial channel for any business and has become an asset in the inbound marketer’s tool kit. There are tons of new tools that are shinier, more relaxed, and much newer. Still, emails remain one of the best ways to communicate with your audience. Sending emails …
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Applying AI to Email Personalization in 2020
The customers of this digital era come across promotional offers from various brands every now and then. This has led to an increase in their demands, in terms of relevancy and usefulness. They expect a personalized and meaningful approach across online as well as offline markets. In the case of …
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3 Online Marketing Techniques You Need to Use in 2021
Marketing your business online can be an effective way to capture the imagination of your target audience and increase your share of the market. However, digital marketing is evolving all the time and new tools and techniques are constantly being released. For marketers and business owners, this means staying up …
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5 Money-Saving Marketing Tips
Business owners often face a conundrum. If they do not have a large marketing budget, they might not know how to notify the public about their services and products. They may have a shoestring marketing budget, and they want to stretch it as far as it can go. There are …
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4 Time-Tested Holiday Marketing Techniques
We’re right in the midst of the holiday season, but it’s not too late for your company to make some money to finish Q4 on a high note. This has been a tough year for so many businesses, but the holidays are a time when most people are willing to …
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How to Demonstrate the Value of Your Product or Service Online
Photo The internet has revolutionized the way we all trade with each other. Starting a business has never been so easy, requiring little to no upfront capital and far fewer running costs than a traditional brick and mortar venture. The internet also makes it possible to trade with people from …
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Why It’s Important To Focus On Your Customers
Customer satisfaction is one of the most important factors to focus on when you are in business. While good products and quality services can derive profits, those returns would be hard to sustain if you don’t know how to deal with customers well. Interacting with customers should not end just …
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How To Get Your Brand To Go Viral
There are so many ways that people are advertised to these days that many people tune out. It’s called ad blindness and it makes it very hard to make sure that your marketing campaign is bringing in a strong ROI. It is a challenge for advertisers everywhere to break through …
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Marketing Strategies Benefits of Conducting a Competitive Analysis
Source Change is the only constant thing in the whole world, and everything in the cosmos reinforces this in a way or another. Technology has evolved the world more in the five years than it did in the last two decades combined. And experts predict that it will further transform …
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Client Complaints – 4 Tips To Help You Turn Complaints Into Business Opportunities
Photo: John Schnobrich/Unsplash Everyone has had an unhappy customer at some point. Whether their complaint was based on miscommunication, circumstances outside of your control, or an error within your business, we can all bring to mind that one client who just wasn’t impressed. When a situation like this arises, it …
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Is Large Format Printing Beneficial to a Business?
Are you thinking of using large format printed promotional materials for your business? In the corporate world, business people have gradually embraced large format printing for most of their advertising materials. Large format printing is popular since it relays a message to a wide audience effectively. Within a few seconds, …
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