Marketing

We’ve moved from My Space to Orkut and from Orkut to Facebook. The social media platform has evolved beyond recognition. Today social media websites not only put you in touch with loved ones (or hated ones for that matter) you had long given up looking for, but they also help …

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These days, many business owners realize that implementing a digital campaign is a great way to enhance visibility, optimize conversion, and keep their companies growing. However, many of these business owners do not know what systems and strategies to implement for the purpose of making their digital campaigns as successful …

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Owning a small business can be a very tough job, but one that is definitely worth the trouble. As a business owner, you will be responsible for a number of different tasks. In order to keep a business at the top of its game, a business owner will have to …

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Going into business for yourself is exciting, but what’s even better is making it successful. In this post, sponsored by Name.Kitchen, I’ll give you three tips to help ensure your business gets off to a great start. 1. Choose a niche that will sustain you. This piece of advice is …

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Ask anyone in SEO what the biggest hurdle to getting (and maintaining) rankings right now and 99% of them will say link building. Doesn’t matter if you’re a local business, a blogger or affiliate site builder, the ongoing battle is how to get links to help your site rank, without …

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Banner ad campaigns have been around since the early days of the Internet. They highlight your e-mail space, pop up in social networking sites, and generate revenue for online newspapers and travel blogs. The sheer number of banner ads used have created an advertising oblivion among Internet users. They are …

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Search engine optimization (SEO) has become a staple marketing practice for all businesses throughout the world, provided they have an online presence. Business owners recognize the importance of having a robust web presence, even if they run small local-based businesses. However, given the limitations of budgets, entrepreneurs have to apply …

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While it’s true that Americans are spending an increasing amount of time online — more than 23 hours a week according to some estimates — the bulk of most people’s daily lives still involves the real, not the virtual, world. Yes, we may be glued to our smartphones, laptops, and …

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Marketing has a stigma about it that causes businesses to think that the only type of marketing worthwhile is that which they pay for. However, there are a lot of free ways to market your business to the world. Put these six brilliant marketing tips provided by Progressive Dental Marketing …

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A Small Business’s Guide to Starting an Online Store So, you want to start your own e-commerce site, huh? Grab a big ol’ piece of the online money pile. Maybe even secure a return customer or two? Selling online doesn’t have nearly the barrier to entry that opening a brick …

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A frustratingly common occurrence for many of us is when we strike up a conversation with someone who then asks for your business card so that they can get in touch with you again, only for you to find you don’t have anything on you to give them. You are …

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Be resourceful. Go for the most attention for the least amount of money. Here are 8 innovative, low-cost ideas to get you started.

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There are so many options when it comes to choosing your marketing strategy, so here are some tips to help you get started.

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Knowing the basics of marketing is the first step toward improving your business. Here are three free resources to consider.

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To be heard through the clutter, small businesses these days need to be more creative than ever. Here are 7 cost effective and creative ways to market your business.

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It's important to remember that even in the age of social media and virtual marketing, traditional forms of marketing are still effective. Here are five ways to revitalize your small business in new, affordable ways.

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