By Clientory Studio Before adding another question to a client intake form, finish this sentence: ‘We need this answer so that someone can decide what to do next.’ If you cannot name the decision, the question may be collecting information that nobody will use. For a small service business, this …
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Choosing the Right Branded Merchandise for Your Small Business
Choosing the right branded merchandise for your business is extremely important. Remember: don’t think cheap, think relevant.
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Apple’s Secret Weapon: Logistics as a Competitive Tool
Apple isn't just great at cultivating customer loyalty. It also excels in logistical matters, and many say this strength is yet another factor that sets it apart from competitors.
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Customer Feedback: How Much Do You Understand?
With competition hotter than ever, hanging on to customers is key. Getting feedback helps, but only if you understand how to make use of the data.
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Clickable Campaigns: Does Your Email Marketing Strategy Need A Makeover?
If your email marketing campaign seems to be slowly fading away, making these simple adjustments can bring va-voom back to your emails.
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OpenTable Co-founder & Former Zynga Designer Launch Glyder, an iPhone App for Small Business Marketing
Want to connect with your customers on the go? Glyder enables small businesses to create and share messages with their customers anytime, anywhere, and on any social platform, straight from your iPhone.
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8 Ways to Create Repeat Customers
What's better than steady business? It's steady, repeat business. Here are 8 ways to keep your customers coming back.
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Is Your Business Missing This Key Social Media Solution?
If you have a dozen people working full-time to monitor and engage social media for your company, you are wasting time and money. See what you can do to improve.
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Mistakes To Avoid When Creating A Company Trademark
Your company trademark is more important than you might think on first reflection. Your company trademark is more important than you might think on first reflection.
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Becoming an Innovator
Innovation goes hand in hand with entrepreneurship. Learn the benefits of being an innovator and how you can become one.
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Quantity or Quality? The Benefits of Investing in a Good Product or Service
It’s true that in the past there has been a trend towards bombarding buyers with cheap products at a cheap price, and this has not been unsuccessful - but it is a trend that is turning. There always seems to be a conflict between quality and quantity.
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3 Ways Cloud Computing Is Changing Tech In 2012
Although tech stocks are crashing, tech spending is expected to rise by 3 percent this year, reaching $3.6 trillion. While this gain is meager in comparison to the rising healthcare spending, upon closer examination, the numbers reveal one very strong pocket: cloud computing services.
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Possible Issues with Business Software and How to Avoid Them
If you're looking to add business software to your company, learn the factors to consider before making the big purchase.
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Using the Facebook Timeline for Brands
This guest post shares the new features of Facebook and how they can work for your business.
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Tips to Find More Time in Your Day
Are you looking to put more meaningful moments in your work day? Chris Brogan shares his tips in this Business on Main/Entrepreneur article.
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Why Your Brand Need a Logo
Is your business getting lost in the crowd? Make sure your company has a logo that helps it stand out in customers' crowded inbox or newsfeed.
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