April 20, 2026
Marketing
Unsplash-CC0 license Many marketing websites and business-focused magazines are talking about UGC content right now. User-generated content has the ability to connect with prospective customers in ways that conventional marketing simply can’t, because it’s produced by peers. It’s automatically more trustworthy and reliable to many people, and that’s why it’s …
Read More »
March 11, 2026
Marketing
The Role of Business Growth and Branding in Modern Markets We often see branding as just a company’s visual identity—things like a logo or a catchy website design. But we know that effective branding is much deeper. It’s about creating a clear identity that speaks to your audience. It helps …
Read More »
May 25, 2013
Small Business Tips
Choosing the right branded merchandise for your business is extremely important. Remember: don’t think cheap, think relevant.
Read More »
May 23, 2013
Technology
Apple isn't just great at cultivating customer loyalty. It also excels in logistical matters, and many say this strength is yet another factor that sets it apart from competitors.
Read More »
January 14, 2013
Small Business Tips
Finding ways to encourage repeat interaction will help you get repeat sales to drive the long-term success of your company. Here are 5 ways how.
Read More »
October 10, 2012
Small Business Tips
Many small business owners don't immediately see the benefits of why they should be utilizing branded clothing. However, the positive effects can be quite far reaching, and the upfront investment is very small.
Read More »
September 5, 2012
Marketing
Starting a business is hard enough. Getting people to notice is even more difficult. Use one of these 8 promotion ideas to get your company noticed.
Read More »
April 20, 2012
Technology
This guest post shares the new features of Facebook and how they can work for your business.
Read More »
March 8, 2012
Small Business Tips
Is your business getting lost in the crowd? Make sure your company has a logo that helps it stand out in customers' crowded inbox or newsfeed.
Read More »
February 22, 2012
Small Business Tips
Looking to invest in promotional products for your business? Learn 3 marketing tips to make sure your items wind up in the right hands.
Read More »
July 28, 2011
Marketing
How are your online marketing efforts working these days? With 200 million other websites out there, are you truly standing out? If you feel like your business is in an online black hole, then you need to check out this free webinar from Barbara Findlay Schenck of BizStrong.
Read More »
April 20, 2011
Small Business Tips
Do you realize that most of your potential customers and strategic partners are Googling both you and your business online? This training is for entrepreneurs who want to learn how to manage what’s being said about them on the World Wide Web. While you cannot control everything, I’m going to …
Read More »
January 18, 2011
Marketing, Resources
Ready to stop getting that "eyes glazed over" look when introducing your business? Register now for a teleseminar on creating your brand equity pyramid and getting clear on how you can best serve your consumer, given by small business marketing expert Dequiana Brooks. Only $10.
Read More »
August 25, 2010
Small Business Tips
Our last article showed you how to keep track of your online brand with popular tools, such as the Google search engine. Well, let’s say that you are using one of the tips from that article and come across something silly you did years ago. It is not aligned with the brand image you want to portray today, and it would be slightly embarrassing (okay, maybe really embarrassing) if a potential client saw it. What can you do? Here are three things you can do to manage how your negative information shows up on the Internet.
Read More »
August 23, 2010
Marketing, Small Business Tips
Some employers are using the Internet to check up on potential employees before making hiring decisions, but did you realize that potential clients could be checking up on small business owners, too? Making sure you know what is being said about you and your company on the Internet should be a regular part of your business activities. Use these three tips to keep track of your online brand.
Read More »
July 1, 2010
Small Business Tips
Today's tips are a result of a question received about attracting a certain type of consumer. While the answer is specific to the massage industry, it can be applied across a variety of businesses.
Question:
I have a friend who's starting out as a massage therapist. How can he position himself as a source for upscale clientele?
Answer:
If your friend wants to position himself as a massage therapist for upscale clients, he should perform the following tasks.
Read More »
Entrepreneur Resources Your source for small business information
