Photo Credit As the saying goes, “into every life some rain will fall.” The lesson for entrepreneurs is that every company must be prepared for the time when they will need to overcome a bump in the road. This could be due to losing customers or it could be due …
Read More »
The Importance of Brand Image in Customer Service
How important is brand image to your customers? There has been a growing focus on brand image for businesses. Brand awareness is one of the most significant factors that contribute to the successful running of a business. You want to make a great first impression that will last if you …
Read More »
4 Reasons Your Small Business Needs an App
You might think that having a mobile app is for big businesses with a lot of customers to take advantage of it, but entrepreneurs now have the ability to create apps. Here are 4 reasons why your small business needs an app. It’s Simple It might seem like a complex …
Read More »
Creativity in Advertising and its Success
In a world where social media and digital marketing are so popular, you might think people have forgotten about traditional methods of advertising. They haven’t. Printed adverts are every bit as powerful as they ever were. In fact, studies show that high-quality printed adverts can be powerful enough to cause …
Read More »
The 4 Best Tricks to Sell Luxury Real Estate
Selling luxury real estate: $ 2.3 million mansions, $ 4.4 million villas, $ 2.6 million penthouses … it involves particular sales and promotion techniques. There are real estate agents who believe they are able to sell this type of property based on their experience in selling lower value homes. But …
Read More »
A Summary Of Financial Services For The Everyday Consumer
Image Banks of yesteryear were simple institutions that allowed us to save money, to write checks on open accounts, to mortgage a place to live, and to start businesses. Today’s banks have evolved to offer consumers a variety of services, from funding educations to even renovating old buildings. The modern …
Read More »
The People Who May Harm Your Business
You’d like to think that the success of your business depended on your ideas, hard work, and that little pinch of all-important luck, but alas, it doesn’t. Other people are going to have an impact on your business too, and their influence won’t always be positive. Indeed, in some cases, …
Read More »
Going Live: 10 Tips for a Successful Streaming Session
Streaming is the way to go. In branding, marketing, gaming, education, do-it-yourself, and more, streaming has shown its power and potential. Streaming has been owned by techies and amateurs, but more people see a role and social media channel for themselves, their interests, and their products. If you’re going live, …
Read More »
Easy Ways to Reduce Expenses in Your Business
Often, one of the most difficult things to manage for business owners is money. This may especially be true if you don’t have much experience dealing with significant amounts of money. However, if you want your business to thrive, getting good at managing it is necessary. One of the best …
Read More »
Does Registering Your Business Name as a Trademark Give You Automatic Protection for Your Business Logo?
Registering a business name just in the form of words does not automatically give you protection for your associated logo regardless of whether or not the name is part of the logo. The same can be said for the logo, registering the logo does not automatically give you protection for …
Read More »
How to Take a Good Idea and Turn It into a Business
Image Credit: Helloquence on Unsplash There are plenty of business models out there that show even a solo entrepreneur can make a big difference to an entire industry. Though you might just a be a person with a great idea right now, with the right approach, you could quickly become a person with …
Read More »
Cyber Monday – 65% Off! Stop Playing Small and Up-Level Your Marketing
Hello Black Friday! If you know you have a unique gift that would benefit others, but you keep playing small, you’re passionate about your business, but your marketing efforts just aren’t working, or you feel alone and just need a plan that works, this program is for you. For nearly …
Read More »
I Am Thankful for You, Readers!
For those of us in the U.S., today is Thanksgiving. Whether you’re in charge of the food this year or taking the day off, I hope you have an amazing day. This note is to say thank you, readers. I’m grateful for your continued support of me, my blog and …
Read More »
10 Tips for Increasing Brand Recognition and Loyalty to Beat Competitors
Make a reliable product: The consumer is driven by emotion when choosing a product. Logic has hardly got anything to do when our ‘heart’ is into a product. You need to make the consumer believe that their emotions justify the purchase. When the product lands on their doorstep, its quality …
Read More »
Managing Expectations is the Key to Success
It’s one of those things that your grandmother used to say, ‘never set your sights too high, or you’ll feel disappointed if you don’t make it.’ And you know what, grandma was right. Expecting too much from your business too soon is a recipe for disaster, and regardless of what …
Read More »
4 Quick Options for Small Business Owners to Obtain Money
Small business owners find themselves in need of money to hire employees, to buy raw materials, and to pay for various expenses, among other uses. The capital that they need is hard to come by and requires a lot of out-of-the-box thinking to raise it. Entrepreneurs can mobilize finances from …
Read More »
Entrepreneur Resources Your source for small business information