Should You Have a Bid Writer on Staff or Outsource?

A bid writer is not just somebody that does other tasks until a tender needs to be written and then works on that. It is a role that requires a lot of knowledge about how to write a successful bid. To have somebody on staff to do this means that you have to have the right person and make sure that they are paid for their expertise.

Unless, of course, you decide to outsource and go with a bid writing consulting firm instead. This can save your company time and money and still gain new clients.

In this article, we will go over what to think about before hiring a firm and what the benefits may be for your business.

Understand your business

There are plenty of bid writing consultants out there and they all have a lot of experience and knowledge about how to write a successful bid. However, this doesn’t mean that you will automatically see your client list growing when you start to outsource. You have to help them to help you.

This starts with understanding your business and needs. Take some time to review your company’s strengths and weaknesses. One of the reasons that this is important is that you don’t want to add more clients than you are able to service. This can create cash flow problems and lead to your company’s resources being stretched very thin.

When you focus on your core strengths and proficiencies then your bid writer will be able to make sure they are being guided in the right direction. This leads to better success with your bids being accepted and growing at the right rate for your company size.

It’s cost effective

Once you have the right bid writer figured out then they focus on you and your bid. They bring with them the experience and expertise they have acquired and the backing of an entire firm behind them.

This means that you can have your bid writer at your beck and call rather than have a full time employee do the work. There may be times when you have to pause your bid submissions as you can’t on board any more clients at the moment. When this happens it makes little sense to continue to pay for somebody with no work to do.

Even if your bid writer consultant is expensive, you will get a good ROI as they will win more bids than they lose. This leads to making more money in the long run. The same might not be said of a full time bid writer who lacks the knowledge of somebody at a consulting firm.

It allows growth

Outsourcing any jobs saves you time to focus on growing your business. With one less thing on your plate, you can handle the duties that are part of your strengths. If you are the owner of your business then having to direct your bid writer is time that could be better spent taking care of your clients or brainstorming new directions for your company’s future.

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About Dequiana Jackson

Dequiana Jackson, Founder of Inspired Marketing, Inc., helps overachieving women entrepreneurs conquer limiting beliefs and create marketing plans that win. This includes one-on-one marketing plan development, digital product creation, web design and content marketing. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog,

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