September 1, 2016
Technology
The drive toward digitization continues to gain steam. Now more than ever, digitization offers businesses of all sizes opportunities to be more efficient and competitive in a technology-driven world. Digitization in its simplest form is transferring a significant portion of your processes to computers, which is faster and more efficient …
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August 31, 2016
Marketing, Small Business Tips
The basic rules for effective swag items are simple, right? You want to choose items that are useful, that are going to be well-built enough to be durable and stick around, you want them to fit your company, and you want them to be appropriate for the occasion of your …
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August 30, 2016
Money & Finance
We all know contrarians. They are the people who see what the masses are doing and do the opposite. When most people suggest one way of getting to a destination, they will head toward a different route and often get there sooner with less hassle. It can sometimes be frustrating …
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August 29, 2016
Marketing
Possibly the biggest problem for small businesses is finding new customers. You may have a loyal customer base, but it’s not enough to keep you going. You want to expand it, and the only way to do that is by finding new people. Bearing that in mind, I have four …
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August 26, 2016
Small Business Tips
Call it brew, spirits, recipe, or just plain booze, you can’t sell alcohol without a lot planning and advice. Alcohol, even moderately used, presents risks to users and providers. So, you need to know what to do when your business sells booze. It takes some courage to open any business. …
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August 25, 2016
Small Business Tips, Technology
In the short term, most American truck drivers have a pretty good job outlook in the short-term. Industry experts predict that we’ll see a 21% increase in long-haul trucking jobs by 2020. The number of qualified drivers in the business is also falling significantly, so this higher demand will also …
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August 25, 2016
Technology
Credit Apps have become a huge part of modern living. Most people pack their smartphones with apps for all kinds of different purposes. Nielsen found that the average US smartphone user accessed 26.7 apps per month, and spent over 37 hours a month on smartphone apps. Some of the most …
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August 23, 2016
Small Business Tips
Picture From Pixabay In the modern world, bad news and bad reviews spread across the internet like wildfire. An example of this would be Ben Hur. Ben Hur, the last big blockbuster of this summer, was torn apart by critics. Unsurprisingly, it will now leave the box office as one …
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August 19, 2016
Small Business Tips, Technology
New content on the Internet is created all the time, at supersonic speed at that. The content you created just 10 minutes ago can be flushed down the timeline and shoved into oblivion in no time. You might wonder then how one can continue staying on top of the search …
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August 18, 2016
Small Business Tips
A startup business is defined as one that is entrepreneurial in nature and is designed to grow rapidly, meeting a need that is newly emerged. Startup businesses, companies, partnerships, or organizations are usually bankrolled by the founders, or by venture capitalists who have faith in the founders’ abilities to make …
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August 18, 2016
Money & Finance
Keeping the family finances in check while you also run a small business can be challenging. With instability in the economy it can be tough to figure out how to pay all the bills and still have money left over for savings, business reinvestment and discretionary expenses. However, there are …
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August 17, 2016
Marketing
Image Marketing is one of those areas of business which people get confused about all the time. It doesn’t matter how long you have been in business, it can be all too easy to think you know it all. Typically, that is the moment when something completely untoward happens. And …
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August 16, 2016
Small Business Tips
You can’t succeed as a business without being able to see the big picture. On the ground level of management, you might see more people coming in. You might think that you’re doing really well. Counting every satisfied customer and every completed task as a victory is important. But if …
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August 15, 2016
Small Business Tips
There’s no denying the fact that increased productivity is associated with increased earnings. When your employees consistently produce excellent work in a short period of time, your clients are more likely to remain satisfied with your company and you’re more likely to experience growth and remain well above the red …
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August 8, 2016
Small Business Tips
If you run a small business, then you know how tough the marketplace is right now. There are tech tools and apps to streamline so many elements of business that there is more competition than ever in almost every field, and the state of the economy isn’t helping, either. That …
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August 5, 2016
Marketing
Image by Switch Marketing With so many shopping choices available, it can be difficult for brands to differentiate themselves from their competitors. Now more than ever, customers are looking for interactive experiences when they shop. Experiential marketing is proving to be a successful way for brands to help consumers understand …
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