Possibly the biggest problem for small businesses is finding new customers. You may have a loyal customer base, but it’s not enough to keep you going. You want to expand it, and the only way to do that is by finding new people. Bearing that in mind, I have four …
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What to Do when Your Business Sells Booze
Call it brew, spirits, recipe, or just plain booze, you can’t sell alcohol without a lot planning and advice. Alcohol, even moderately used, presents risks to users and providers. So, you need to know what to do when your business sells booze. It takes some courage to open any business. …
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How Driverless Trucks are Revolutionizing the Long-Haul Industry
In the short term, most American truck drivers have a pretty good job outlook in the short-term. Industry experts predict that we’ll see a 21% increase in long-haul trucking jobs by 2020. The number of qualified drivers in the business is also falling significantly, so this higher demand will also …
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Handy Smartphone Apps That Can Make Your Job Easier
Credit Apps have become a huge part of modern living. Most people pack their smartphones with apps for all kinds of different purposes. Nielsen found that the average US smartphone user accessed 26.7 apps per month, and spent over 37 hours a month on smartphone apps. Some of the most …
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Customer Reviews Can Be The Bane Of Your Business Or A Great Advantage
Picture From Pixabay In the modern world, bad news and bad reviews spread across the internet like wildfire. An example of this would be Ben Hur. Ben Hur, the last big blockbuster of this summer, was torn apart by critics. Unsurprisingly, it will now leave the box office as one …
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How Your Old Content Can Help with SEO
New content on the Internet is created all the time, at supersonic speed at that. The content you created just 10 minutes ago can be flushed down the timeline and shoved into oblivion in no time. You might wonder then how one can continue staying on top of the search …
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7 Secrets of Successful Startup Businesses
A startup business is defined as one that is entrepreneurial in nature and is designed to grow rapidly, meeting a need that is newly emerged. Startup businesses, companies, partnerships, or organizations are usually bankrolled by the founders, or by venture capitalists who have faith in the founders’ abilities to make …
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5 Tips for Keeping Your Finances on Track
Keeping the family finances in check while you also run a small business can be challenging. With instability in the economy it can be tough to figure out how to pay all the bills and still have money left over for savings, business reinvestment and discretionary expenses. However, there are …
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3 Marketing Tactics No Business Can Do Without
Image Marketing is one of those areas of business which people get confused about all the time. It doesn’t matter how long you have been in business, it can be all too easy to think you know it all. Typically, that is the moment when something completely untoward happens. And …
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Can’t See The Wood For The Trees? See How Your Business Is Really Doing
You can’t succeed as a business without being able to see the big picture. On the ground level of management, you might see more people coming in. You might think that you’re doing really well. Counting every satisfied customer and every completed task as a victory is important. But if …
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6 Secrets to Improving Employee Productivity
There’s no denying the fact that increased productivity is associated with increased earnings. When your employees consistently produce excellent work in a short period of time, your clients are more likely to remain satisfied with your company and you’re more likely to experience growth and remain well above the red …
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Running a Small Business? How to Stand Out Above the Crowd
If you run a small business, then you know how tough the marketplace is right now. There are tech tools and apps to streamline so many elements of business that there is more competition than ever in almost every field, and the state of the economy isn’t helping, either. That …
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3 Ways Brands Use Experiential Marketing
Image by Switch Marketing With so many shopping choices available, it can be difficult for brands to differentiate themselves from their competitors. Now more than ever, customers are looking for interactive experiences when they shop. Experiential marketing is proving to be a successful way for brands to help consumers understand …
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Make Your Product Launch Event Bigger and Better
Source: Land Rover MENA Launching a new product is an exciting but also very stressful time. When it’s finally time to plan your product launch event, it can feel like a huge relief. You can start rolling out your product and move on to stressing over how well it will …
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The Buzzword You Need to Know About: Omnicommerce
If you’re in the retail game, it’s important to continually stay up-to-date with the latest trends and technologies affecting your industry. This helps you to be more competitive, attract more customers, increase sales and profits, and just generally grow your business. One buzzword that certainly seems here to stay right …
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How to Leverage Technology to Improve Your Talent Pool
One area where small businesses tend to struggle is in hiring talent. It’s not always an issue of salary, either. Unless the business is located in a major metropolitan area, it can be difficult to find qualified individuals for the team. Smaller cities and suburban areas often have a more …
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