Clever Ways to Spread Your Company’s Name and Logo Far and Wide

There are plenty of clever methods that can be employed when it comes to spreading the name and logo of your business far and wide. You just need to look for methods that are creative and affordable. We all know how important brand awareness is. If people don’t know your brand even exists, there’s no chance of them buying from you or using your services. Here are some clever ideas that you should use if you want to spread your company’s name and logo far and wide.

Hold Social Media Contests and Competitions

Social media should be one of your key tools when it comes to boosting brand awareness. You can’t afford to ignore it if you’re serious about making people realize your company exists and has something to offer. What you need to do is create content that is shareable. This could be a contest or a competition. Even something as simple as asking followers to retweet something in order to win a prize can result in an usually high number of shares. And that will lead to more people becoming aware of your business and what it does. That can only be a positive thing.

Hand Out Free Things

Everyone likes to get something for nothing, so why not hand out free things to customers or people who visit your store? When you do this, you need to make sure that the free gifts you hand out have the company’s name and logo printed on them somewhere. This ensures that the marketing tactic has an impact. That item, whether it’s a branded bag or pen, will be seen by other people. And the more people who see them, the greater the impact will be. It’s a great way to popularise your brand and make it better known. Companies like Dynamic Gift can help you with these things.

Guerilla Marketing Tactics

Guerilla marketing tactics are never easy to get right. But when do go well, they can have a huge impact on a company’s brand awareness. They usually involve getting out on the streets and doing something that people weren’t expecting. They are attention-grabbing and impossible to ignore. Sometimes, they can even spread like wildfire if someone takes a photo or video and posts in on social media. Do something that makes people want to tell others. That’s what good guerilla marketing is all about, and it really does help to spread the word.

Sponsor Local Events

Are there are any local events that you think could be linked to your business in some way. Perhaps you sell building insurance policies and there is a construction convention going on in the area. Or perhaps there’s a car expo and you run a repair garage. By sponsoring local events, you can get your business associated with these events that people attend in their spare time. Then, next time they are looking for the services that you offer, they will remember your brand and maybe get in contact with you. That’s how you want it to work, anyway.