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5 Branding Lessons to Learn from Pepsi

The branding world is often mistaken as a limited sphere but it has much more to explore, especially for new businesses. And when it comes to learning, always go for the big guns such as BMW or Pepsi that share a long history of trial and errors before they finally …

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A Complete Email Marketing Guide in 2021

Email marketing is the most crucial channel for any business and has become an asset in the inbound marketer’s tool kit. There are tons of new tools that are shinier, more relaxed, and much newer. Still, emails remain one of the best ways to communicate with your audience. Sending emails …

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Applying AI to Email Personalization in 2020

The customers of this digital era come across promotional offers from various brands every now and then. This has led to an increase in their demands, in terms of relevancy and usefulness. They expect a personalized and meaningful approach across online as well as offline markets. In the case of …

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Top 3 Strategies for Driving Customers to Your Site [2020]

Source: Unsplash, Morning Brew We all know that getting traffic to your website is critical to your business’s success. Traffic helps with your website’s SEO, can give you insight into your marketing initiatives’ performance, and, most importantly, helps generate more leads and customers.  But as necessary as website traffic is, …

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Why Small Businesses Need an Accountant

Growing your small business requires making critical decisions all the time. To do so can be challenging as often the outcomes of these decisions is uncertain at the time. Such decisions can be financial or non-financial. Important financial decisions usually revolve around, cutting costs, attracting new leads, increasing client base, …

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Using SEO To Its Full Potential

We all know how important SEO (search engine optimization) is to any website, especially internet business websites. It is vital to the success of your website, especially if you are an affiliate marketer who is trying to make money online. So how do you know how to optimize your SEO? …

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5 Ideas to Drive More In-Store Traffic to Your Small Business

The coronavirus outbreak has introduced additional difficulties to an already challenging business environment. For small retailers, social distancing measures mean changes to customer shopping behaviors. Now, more than ever, brick-and-mortar retail must find ways to adapt and thrive. As lockdown restrictions ease, here are some key ways small business retailers …

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Sign In With Apple – Implement It In Your App!

Piotr Smajek | 14 Jan | 10 min read This article was originally published on Miquido.com on Jan. 14, 2020. Sign In With Apple — a new feature presented by Apple at WWDC last year, is now available from iOS 13. This feature offers simple and secure account registration and login in the application …

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