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If you are looking for a social media platform to use for your business, then Facebook is the best choice for you. If you need some reasons to use Facebook for your marketing strategy: here are plenty for you.
It is the most popular social media platform
Facebook has over 2.2 billion users to this date, making it the most popular social media network in the world. If you want your own personal Advertising Agency which is free- then Facebook is the ideal way to reach a staggering number of people without paying a penny. If you want to truly grow your business and develop it into something new, Facebook is the number one place you should be.
People of all shapes and sizes
The beauty of Facebook is that it is uniquely tailored to a huge range of ages, cultures and genders. Whereas some social media platforms are only tailored to women, or business people: Facebook is open to everyone equally which gives you a much more diverse spectrum of people who can see your content.
It’s addictive
It is hard to imagine a day going by without taking a quick stroll through your newsfeed to catch up in the news or what you what friend ate for dinner. Facebook is an addictive website which pulls its users in for an average of an hour every single day. It is the perfect place to get the exposure and read time that you crave.
It never stops growing
Facebook is the most popular social media network, and it continues to grow every single day. It is a vast and expanding network which will only continue to give you the opportunity to find new viewers and customers all over the world.
It’s affordable
Facebook for business is a side of this social media site which can allow you to send promotional content and advertisements on the site in order to attract more followers. The great thing about Facebook advertising is that you can choose to spend as much as you can afford on any promotional material. For example if you posted an image and wanted to boost it, you can choose from as little as $1 to spend. Of course, the more you spend, the more reach you will achieve so it is up to you.
It’s very targeted
When you create any sort of promotion on Facebook you will end up having to build your target audience. This is where you are able to specify the type of people you want to be exposed to your content. You are able to choose the ages of you audience, the gender, individual countries, interests and lots of other factors. You have the option to target your audience in a streamlined way which will allow you to focus your efforts in the right people.
It’s simple
As you use Facebook to market your business you will notice how simple it is to create great content for your brand. It offers you easy to follow instructions throughout and is simple to navigate. It is the ideal tool for the expert marketer and even the novice.
