Is your website not ranking well in search engines? If so, the solution is to devise new SEO link building strategies for it. Search engine optimization is a crucial part of any website’s success. Without it, you are just wasting your time! One common way to drive more traffic to …
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Marketing Methods: Top Tips for Managing a Direct Mail Campaign
In some ways, poets, filmmakers and creative marketers inhabit the same general world. Marketers, when they do their job well, aim to read the psyche of the consumer and find clever ways of reaching them, just as artists do. As with any art form, marketers perform best when they have …
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5 Ways to Cut Business Costs this Winter
Do you run a small business? If so, you might be wondering if there are any ways for you to save some money at work this winter. When it gets darker and colder, our reliance on energy like gas and electricity increases as we try to keep the working environment …
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The Product Creation Resource Guide [RESOURCE]
As a service-based entrepreneur, you may have heard that creating a product to sell alongside your services is a great way to add additional income to your business. That’s true, but it can be overwhelming if you don’t know where to start. I’m happy to announce that my new Product …
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Expert Advertising Advice For Entrepreneurs
Getting your company noticed by the public will require a smart and savvy strategy. There are lots of advertising solutions open to you in the modern world. Don’t make the mistake of thinking you need newspapers, radio, or TV. In most instances, entrepreneurs can market their new venture entirely online. …
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Where You’re Wasting Time and How To Fix It
Each year HR professionals waste precious time dealing with problems that aren’t part of their job description. Sometimes they’re time is used planning parties or dealing with legal issues, when it could be used for more productive things. Here is a list of the top 3 where HR is spending …
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What is Lean Management, and How Can It Help Your Small Business?
When you’re new to the world of business, it can be tough to navigate. It’s no longer enough just to have a solid idea, a smart strategy, and a business degree. If you aspire to grow from plucky startup to global powerhouse, you’ll have to learn all about the trends …
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8 Entrepreneurial Skills You Should Teach Your Kids
Children pick up on everything around them and can therefore learn a lot from the adults in their lives, good or bad. In terms of life skills it can never be too early to teach them the rights and wrongs, including in the business realm. A recent infographic has found …
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Why Funeral Insurance Is So Important
The average funeral cost starts at $6,000. Depending on how your family wants to memorialize you, it could be much more. As a small business owner, providing insurance to help your family when you pass on will be up to you. One way to help them is by purchasing funeral …
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Perfecting your Process: Where can you Improve Slow Business?
A company is only as strong as its bottom line when the times are tough. While the normal fluctuations of sales rise and fall with the economy, the ultimate goal of every business is to even these fluctuations out so even the lowest points aren’t harmful to the longevity of …
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How to Turn Contacts into Genuine Connections
One of the greatest challenges a business faces is to connect with their customer base and evolve these relationships into a brand community full of raving fans that live and breathe the products and culture of the company. This is no small feat, but once achieved it can mean a …
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Automated Software Can Streamline Your Accounting 4 Ways
When you started your own business to create an innovative product or provide a much-needed service, you probably didn’t realize how much of your energy would have to go into accounting. Unfortunately, performing the back-office financial tasks is a crucial part of being an entrepreneur. When it zaps too much …
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5 Creative Ways to Use Your Tablet
It can be great to use your tablet for running your business, but what about when you have some down time? If work is all you’re doing with your tablet, though, you’re not taking full advantage of its features. With a little research and imagination, you can find lots of …
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Create An International Business From Your Second Home
Owning a second home can be a wonderful way to enjoy breaks away on a whim. But often we find that we’re just not using it the way we thought we would. Our holiday home often stays empty for months at a time. Bricks and mortar are often a good …
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8 Digital Marketing Mistakes You Must Avoid
source Marketing is one of the essential facets of your business. Marketing is your ability to brand your product to new and emerging markets for a bigger reputation and sales. Unlike years gone by, the emphasis isn’t on conventional methods of marketing because digital marketing is taking over. The Internet …
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Attracting a More Skilled Workforce with the Lure of Health and Dental Benefits
In today’s job market, offering group health and dental benefits is a surefire way to attract highly talented job applicants. Indeed, the benefit itself is a far more attractive option than a commensurate boost in salary. Depending on how structured, group health insurance plans are often the linchpin for employers …
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