Small Business Tips

Bringing Your Store to the World Wide Web

For many small business owners, creating an online store is a natural step in their business growth. Perhaps you own a brick and mortar clothing boutique and are ready to expand your client base worldwide, or maybe you’re a new business owner who will sell your products exclusively on the Internet. Either way, you should follow a detailed plan to get your store up and running. While selling on the Internet can seem intimidating, it doesn’t have to be. Continue reading as we cover four key steps, from registering your domain name to creating a credit card processing account, that will get your online store open for business in no time.

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Selecting a Reliable Web Host

In addition to finding a professional, affordable web site designer, securing a web host is another crucial step in the web site design process. A web host is a company that stores your web site's files. All the pages you see on the net are a collection of pages stored in an online folder. You pay a web host to store your files in its online folder. Having a reliable web host is crucial to your business. Everytime you send a potential or current client to your site, you need it to be up and running error-free. Since this is so important, we have listed a few guidelines in selecting a reliable web host.

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Take Your Own Product Photos

When you are selling a product online, good photos are crucial. The pictures on your web site will probably be the only chance a customer gets to see your products up close prior to purchase. It’s important that they look good. The best option is to hire a professional photographer, …

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We’re Back

Hello everyone! After an unexpected summer hiatus, the Entrepreneur Resources blog is back! Thanks to everyone who sent in small business articles and links to be posted. We will contact you soon about your entries. Thank you for your patience as we get our posting schedule back on track. We …

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Search Engine Optimization (SEO) Tips

Then, I received another e-mail directly from a "seo specialist" who said he could improve my web site rankings if I just hired him for $xx per hour. He gave me his web site information to look at client testimonials. Most were measured in terms of competition, like if you type in "affordable web site design" and Google says, these are results 1 - 10 of 158,000,000. For that phrase, there are at least 158,000,000 sites that come up. That is the competition. The guy's site also had a list of phrases that his clients are coming up as #1 for in the search engines. From an outsider perspective, it looked very impressive. Then I did some digging...

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Affiliate Program Quick Tip

Tip: If you own an affiliate program, please be prompt in paying those who represent your company. Today’s tip was prompted by a recently received e-mail. This e-mail was a PayPal payment notification for an affiliate program payout. As phishing e-mails are common, I was skeptical. Rather than click on …

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Keep your Computer Virus-Free

News about computer viruses has been popping everywhere, from your computer screen to the nightly news. As hackers become more sophisticated, computer users need to know how to protect themselves from the latest onslaght of viruses. Use these tips to keep your computer virus-free.

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Beware of Fraudulent E-mails

Have you ever received an e-mail like this? "Hi. I just received an official looking e-mail from my small business payment processor that looked suspicious. It said that the company noticed fraudulent activity on my account and wanted me to log-in to verify that the account was mine. I clicked the link in the e-mail. The company's homepage and a form popped up asking me to enter my ATM card number, user name, password and social security number in order to verify and unlock my account. What do I do?" Read on to find out how to protect yourself from e-mail spoofing and phishing.

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Ten Tips for Buying your Next PC

Are you in the market for a new computer? Perhaps you're looking for the perfect holiday gift; or maybe your computer is on its last legs, and you're due for a treat. In either case, buying a new computer can be daunting. This guide will tell you what to look for in your next hardware package.

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Market Wisely

Today I checked my business voicemail to see if a client had returned my call. There was one new message, but it wasn't my client. A pre-recorded voice reminded me to call now "for a custom designed website starting at only xyz dollars...hosting included!" I laughed for a good 5 minutes. Why is this so funny?

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