3 Biggest Blogging Mistakes That Hamper a Blog’s Growth

This article is about ‘blog writers’ rather than bloggers because I’m going to focus mostly on the blogging mistakes that bloggers make in terms of their writing and their content rather than mistakes made just in terms of web design, etc.

These are the mistakes that bloggers make when deciding how to phrase their work, deciding on topics for articles. General thematic mistakes that might not necessarily seem like mistakes obviously at the time (I’m not going to correct your spelling here) but that nevertheless might impact your reputation.

Read on for some examples of some of the shockers that a lot of people make when writing blogs.

Using the Plural

The writing team at Health Bloggers Community is very interested in health and how it can impact the rest of our lives. Sounds okay sure, so what’s the problem? Well unfortunately many of the people using the plural in this way are not members of groups, organizations or businesses. In other words, they’re pretty much just pretending at being a company when it’s actually one dude sitting at home in his pants.

And the unfortunate thing is that everyone knows that. I’m sorry fella, but by writing ‘we’ you really aren’t fooling anyone. A blog owned by a large company will have several new articles uploaded a day, unique photos and a very professional web design. There is nothing wrong with being indie – in fact it’s quite hip to be independent these days. But that said, there’s nothing more amateurish than making out you’re a big organization when it’s plainly obvious that you aren’t. So don’t do it…

Avoiding Controversy

There’s a very successful blogger who writes about self-development and general success. His name is Steve Pavlina, and his blog is actually very deserving of its success being a great read and regularly updated. I also like others like Zac Johnson and Pat. They work hard, create a personal brand and don’t shy away from controversies.

And part of the reason that the blog is so interesting is that it tackles some very interesting subjects and doesn’t shy away from controversy. Many people it seems are just too afraid to talk about subjects like religion, vegetarianism, politics, etc because they don’t want to offend half their readers. It makes sense, but actually that then just leaves the blogs a lot less interesting than they could otherwise be. People don’t have to agree necessarily with your articles, but if you can generate some kind of emotional reaction then you are on to a real winner. If people are angry at what you’ve written then that’s good – because they’ll remember it for sure this way.

Writing Opinion as Fact

However you do have to make it clear that this is your opinion and not claim that it’s fact. At the same time, you need to make very certain that you are certain on any facts that you do report. If you are sharing inaccurate information and someone notices then this will instantly make you look very amateurish and you will lose those viewers. There’s no surer way to make your blog look like it was written by a thirteen your old than to write nonsense and disguise it as fact.

Shyam’s work as a blogger and SEO consultant at shyambhardwaj.com urges him to analyze and audit a lot of blogs, and he believes that a lot more bloggers can be successful if they don’t make these simple mistakes.

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Entrepreneur-Resources.net is happy to provide guest posting opportunities for small business owners. This article was created by one of our contributors.

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