Creating a logo to represent your business can be a tricky business. There are so many factors that can affect the success of your chosen symbol and, ultimately, the success of your brand. The welfare of your company hinges on the connections that your target audience will make with the …
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Four Business Optimization Strategies To Try In 2015
Now that 2015 is in full effect, many business owners have gotten into the swing of things and are currently in the process of evaluating their performance. If this is the case for you, you’re probably interested in learning more about various business optimization strategies you can implement to help …
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How Tracking Your Company Vehicles Can Advance Your Small Business
Whether you have five company vehicles or 50, GPS vehicle tracking can dramatically improve the efficiency of your small business. That’s because, when you’re able to monitor all vehicle activity — especially when it’s easily and seamlessly from the comfort of your mobile device — you are able to quickly …
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The Pros and Cons of the Keystone XL Pipeline
A pipeline to carry crude oil from Alberta, Canada to the Texas refineries may have at one time seemed like a “pipe dream” but it is actually partially completed at this moment. Arguments rage daily about the pros and cons of carrying as much as 830,000 barrels of crude oil …
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The Qualities of an Excellent Shipping Container
You might think that all shipping containers look the same, or at least very similar. But, just as with anything else, the quality can vary quite immensely, so you need to do your research before buying one. There are millions of shipping containers all over the world, and these come …
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How to Market Your Mobile App
Mobile app design used to follow the credo, “build a better mousetrap and the customers will come.” The marketing industry knows the fallacy of designing in a feedback-free environment, and savvy app designers are learning the same lesson. A better credo is that customers are an unpredictable lot. The best, …
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A Guide to Big Data for Small Businesses [INFOGRAPHIC]
Getting your Master of Management in Information Systems means understanding the impact of data on business. In this infographic, we uncover the positive impact Big Data can have on Small Businesses: Courtesy of UAB Master of Management in Information Systems
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6 Brilliant Pieces of Free Marketing Advice for Your Business
Marketing has a stigma about it that causes businesses to think that the only type of marketing worthwhile is that which they pay for. However, there are a lot of free ways to market your business to the world. Put these six brilliant marketing tips provided by Progressive Dental Marketing …
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Business Startup 101: How to Gain the Revenue to Start a Successful Business
Most new businesses are going to be limited to a strict budget, but this does not mean that owners have no options when it comes to seed money. Business owners have a number of creative routes that can be taken to acquire funds in a unique manner, and here is …
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Keeping the Doors Open in the Event of Disaster
This last summer and fall the nation’s eyes were on Ferguson, Missouri, the circumstances that surrounded the death of Michael Brown, and the reaction of the community there. While the media focused primarily on the flaws of law enforcement and the legal system, nationally many small business owners watched with …
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IT Advice for Small Businesses
If you’re in charge of a small business and would prefer to look after your own IT services rather than pay for a company from outside to oversee them, help is at hand. Many companies would rather not go to the trouble of calling their IT maintenance provider every time …
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Understanding the Cost of Gold: A Crash Course
Calculating the value of gold has been under more scrutiny in recent years, leading to a new way to measure the value and cost of gold. Read on to gain a better understanding of Gold’s true cost! Over the last several decades, the cash cost of gold mining have been …
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The Advantages Of Having A 1-800 Number
There are many advantages to having 1800 numbers in Australia or any other part of the world. Convenience for customers is one way that having this type of number can be beneficial for that growth of the customer base. Saving people money is also another factor that needs to be …
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Four Ways To Enhance Your Hospitality Career In 2015
As the year 2015 rages on, more and more hospitality workers are interested in learning about how they can advance their careers. If this is your goal, you should know that there are numerous business strategies you can implement to make it happen. Here are four: 1. Network. If you’re …
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Finding the Best Data Storage Solution for Your Business
As your business grows, your storage needs are inevitably going to increase. Companies are built not only on their staff and the tangible materials and equipment they produce and utilise, but also on the information they hold, from documents, to emails, to spreadsheets. This data is the lifeblood of a …
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6 Necessities for E-Commerce Beginners
A Small Business’s Guide to Starting an Online Store So, you want to start your own e-commerce site, huh? Grab a big ol’ piece of the online money pile. Maybe even secure a return customer or two? Selling online doesn’t have nearly the barrier to entry that opening a brick …
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