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Pixabay Advertising is a vital key of business. Unfortunately, many businesses miss out on advertising opportunities that could bring in a wealth of new customers. When it comes to advertising it’s important to think outside the box and follow innovation. If you’re looking for new avenues where advertising is concerned, …

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The wintertime can be tough for businesses. Many people start cutting back to make up for the costs of fuel, while others focus on only buying gifts, which can leave many businesses struggling through the winters. However, quieter periods can make a huge impact, so when spring comes, you are …

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Modern-day customers are used to slick, convenient services. From buying products and making appointments to dining out and arranging home repairs, customers expect high levels of efficiency. Failure to meet standards can result in negative feedback and the loss of clients to rivals. If you’re eager to boost efficiency in …

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Over the past few years, there has been a dramatic shift in how people work. Thanks to advances in technology, more and more employees are working remotely. In fact, according to a recent study, 17.9% of Americans work at least some of the time remotely.  If you’re like most business …

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When your business takes care of its own manufacturing, it can save you a lot of the running costs you might see by outsourcing it, entirely. However, it also means that you’re much more responsible for the successes and failures on the production line. To that end, here, we’re going …

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Image Credit  Inventory management is central to the success of businesses, if you buy too much, you need to find a way to trim it down which costs you money, and if you buy too little, you risk a sales surge and damage to your reputation. Follow the advice in …

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Did you know that the average office worker loses 2.5 days of productivity a year due to sickness? And that number only increases when you factor in poor hygiene practices. In this blog post, we will discuss the consequences of poor hygiene in the workplace and how it can impact …

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Photo Securing a commercial premises is an understandable goal, to say the least. Offices are often stocked with high-quality industry tools, tech equipment, and of course, the continual movement of capable professionals day in and out. As such, security is more than just locking everything away, but a consistent, dynamic, …

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There are plenty of marketing terms out there that sound similar but mean slightly different things. Today, we’re looking at direct marketing – which is often confused with direct mail. For those that don’t know, direct mail is a traditional marketing technique where you post marketing material to leads and …

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Companies that give back to their communities, either by having their employees volunteer or by giving money, find that it helps their bottom lines in many ways. They see a rise in the number of loyal customers and employees who are happier and more interested in their jobs. Being intentional …

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If you’ve ever used cloud-based software, you’ve likely used data as a service. Data as a service, or DaaS, is a cloud computing model in which data is accessed via the internet. DaaS is growing in popularity due to its many benefits, which include scalability, flexibility, and cost-effectiveness. Keep reading …

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To be able to be an industry leader you need to know how to boost your brand and make it stand out. Your brand is what’s going to differentiate you from the competition and it’s going to help customers to choose you over everybody else.  One of the best ways …

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Pexels – CC0 License Reputations can be fickle, no matter what they refer to. They may take years or even decades to build, and moments to fracture. We see this latter example quite commonly, when a celebrity or politician undergoes a scandal, or when a business is caught engaging in …

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via Pexels So you’ve started a business. Congratulations! Now comes the hard part: making it successful. There are so many things to worry about – marketing, sales, product development – that it can be challenging to know where to start. This blog post will discuss the most important things you …

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Pixabay – CC0 License There are so many aspects of our business that demand we take a magnifying glass to the processes. Whether you are trying to instigate customer loyalty or provide a better business for your employees to thrive, the solutions are always about making things simpler, not more …

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Pexels – CC0 License A home business might be a humble enterprise in that you may not have a specific, dedicated premises which only serves the need of your business, but it doesn’t mean your ability to craft value and collect revenue thanks to that is in any way diminished. …

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