Entrepreneur Resources Your source for small business information

When you’re getting ready to launch your very first startup, you tend to ask yourself question after question after question, all of the rhetorical. Will it work? What makes your idea good enough? Is the market ready for your product? How long can you realistically last without generating a revenue? …

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Word processing, spreadsheet management, slideshow creation, email handling… most businesses use a particular software suite to handle all of these things. And the most famous of the lot is Microsoft Office. But before you decide to dive in and buy Office, it’s worth investigating its pros and cons, as well …

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It’s becoming common for businesses to forsake the humble four-wall store and move into something a little less permanent. Nowadays, it’s far too expensive for most new businesses to start up in a physical store. And, so, people are starting to take advantage of options which don’t require such expense. …

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One of the key strengths of Salesforce for Nonprofits is the capability to communicate more effectively with your constituents. Even after all the information has been collected regarding the identity of your constituents, their preferences and interests, and how they are linked with your organization, it can be a difficult …

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This article is about ‘blog writers’ rather than bloggers because I’m going to focus mostly on the blogging mistakes that bloggers make in terms of their writing and their content rather than mistakes made just in terms of web design, etc. These are the mistakes that bloggers make when deciding …

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People like small restaurants and tiny dining spaces. By their very nature, they offer things that many diners value: intimacy, quiet, and personal attention. But a small restaurant is still a business and needs to maximize its profits while offering competitive value for money. How can an owner get the …

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It’s so easy for errors to happen in the early days of your business. After all, if this is your first shot in the business world, everything can be new and complicated. So while you are learning the ropes, you might make a few mistakes along the way. However, if …

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Modern entrepreneurs are blessed with greater opportunities than ever before. Then again, building and maintaining a successful company is never easy. Therefore, if you’re going to achieve success in this field, it’s imperative that your venture follows the right pathway. All businesses are unique, and the finer details will be …

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Not everyone is cut out to be an entrepreneur. You need to have both a hard work ethic and a true passion for your business. Beyond that, you must also have strong leadership qualities. Being a business owner requires leading employees and any partners or investors towards the goal of …

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Search Engine Optimization (SEO) has taken over internet marketing completely. But as it becomes more popular, search engines are tightening the rules regarding its use. As a result, it is easier to get SEO campaigns wrong than to get them right. There are several mistakes people make when using SEO …

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Being a green business has so many benefits. Way too many to name here, in fact! Just some of the benefits include reducing your carbon footprint, getting more exposure, creating a great reputation, and saving money in certain areas. However, some wonder whether being a green business can actually improve …

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Don’t think about medicine like a charitable service or even a good cause. Medicine and the medical industry is part of the business sector, and this means that the main goal in medicine is still going to be to make a profit. Staff need to be paid, doctors expect a …

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Do you own a small business? If so, you’re probably already aware of many of the challenges and obstacles you must complete or overcome to ensure that your company survives. The reality is that a large proportion of new businesses fail, and this is due to their inability to make …

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Redesigning your business website can be a difficult project and it certainly requires a lot of planning, time and money (if you don’t plan on doing it yourself). Since your website is the face of the company and an essential marketing tool, it is a project that must be undertaken …

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Guest blogging is considered as one of the best in-bound marketing strategies. Its benefits are incredible. If you’re able to target right sites with a great content, it can yield you 3 birds (advantages) for your one stone. Before knowing about those birds, let me explain in short what is …

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In any business, loyal customers are vital. Very few businesses can survive on one off customers and regular customers generally form a big part of a business’s revenue. This infographic from Colourfast takes you through how to optimize your loyalty program so customers keep coming back. There are of course …

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