Growing And Improving Your Business in 3 Simple Steps

Every entrepreneur wants to make sure that they’re taking the right steps to growing and improving their business. There are an abundance of different things an entrepreneur can do to ensure that their business reaches a level that they are happy with. If this sounds like something you want to do, you can use the following 3 steps to help you:

Start A/B Testing
A/B testing, otherwise known as split testing, is a great way for just about any business to grow and improve. To put it simply; you send two different versions of your website to different people, and see which one gets the best response. However, you should only change one small thing at a time so you can accurately see which is better. You may change the positioning of your call to action, the colour, or even a font. There are so many things you can change, and doing this will help you to hone your website and therefore your results.

Work On Your Customer Service Policies
Having a strong customer service policy is one of the most important things you can do as a business owner. Treating your customers well and ensuring they have a wonderful experience with you each time is a must. Make sure everybody in your business knows the policy, and is clear on the amount of power they have when it comes to rectifying an issue.

Start Using GIS Technology
GIS technology is used by a number of businesses to get location-based insight. The infographic below can give you more information!


credit to USC Geographic Information Science & Technology

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About Dequiana Jackson

Dequiana Jackson, Founder of Inspired Marketing, Inc., helps overachieving women entrepreneurs conquer limiting beliefs and create marketing plans that grow their businesses. This includes one-on-one marketing plan development, digital product creation, web design and content marketing. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog, Entrepreneur-Resources.net.

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