As a small business owner, you are constantly seeking new and innovative ways to increase your bottom line. Maybe that means selling more products, or maybe it means reducing employee turnover and training expenditures. Regardless of your particular objectives, studies show that your business will benefit if you enlist the …
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Why Content Marketing Should Be Part of Your Business Strategy
I had the privilege of being interviewed by Media Shower on the importance of content marketing for your business strategy. Today’s customers are looking to build relationships with your brand, and one of the best ways to do this is through the content you share. Here is an excerpt from …
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6 Steps to Selecting a Manufacturer for Your Business Product
Choosing the right manufacturer to create and deliver a product for your business is essential to stay afloat in nearly any market today. Whether you are creating household products, collectibles, toys or other personal items, ensuring you choose the right manufacturer is key to stand out amongst competition and other …
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What Town Twinning Can Mean For Your Business
The concept of town twinning has been around for some time now. To many people on the street these arrangements don’t mean too much, and perhaps the only difference they will notice is a nice new line on the town’s “Welcome to…” road sign. But twinning is about much more …
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The Secret to Your Success
The new year is upon and you’ve probably already made up your mind about your resolution. You’re going into business for yourself. The rat race can make do with one less rat. You’re tired of giving into the demands of others. It’s time to put yourself in charge of your …
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Can Your Business Refuse Someone Service?
Recently in the news there have been a number of high profile cases involving businesses that provide services for weddings being sued for refusing to accommodate gay couples. These situations receive an out-sized portion of media coverage because gay marriage is currently both a hot topic and a polarized debate. …
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5 Keys to Achieving the Entrepreneurial Dream
In this contemporary era, many entrepreneurs are leaving the traditional world of work in order to pursue their dream of running their own small business. If this is your objective, you should know that there are several effective strategies you can implement to realize your entrepreneurial dream. Here are five: …
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Developing the Perfect Business Idea for Your Location
Investing in a business that has potential to be successful is more than just having a good idea. Some types of business may not work as well as believed given the interests of the surrounding community. When you’re ready to invest in a business, there are several key factors that …
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Don’t Let Your Age Keep You From Learning [INFOGRAPHIC]
Just because you are not the traditional age of a college student, that should have no bearing on whether you choose to go back to school. Thanks to the new trend in online education and learning, there are plenty of opportunities for non-traditional students to get back into the game. …
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Figuring Out your Next Steps After High School
Finishing high school is a pivotal moment in anyone’s life. Whether you loved or hated it, parting with this stage is a huge shake up to the system. Pressure is still there, and can often be even more demanding as you are now out in the ‘real world’ and have …
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Got a Great Idea for a Business? Here’s What to do Now . . .
If you really want to start your own business based on a great idea you’ve had, you need to follow some important steps in order to make your dream a reality. Regardless of whether you are offering a product or service, you’ll have a much greater chance of success if …
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Business Growth: 5 Ways to Make Your Business More Competitive
It’s a difficult order to make and keep your business competitive in today’s world. Prices keep rising, customers are hard to find and even harder to keep, and the technology required keeps changing. It’s no wonder that 80 percent of firms go out of business in the first 18 months. …
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E-tailer Tips for Success
Online spending is expected to increase 62% by 2016 and U.S. e-commerce retail sales are expected to increase 41% by 2017. Consumers are spending less time surfing the web and more time visiting familiar retail websites like Amazon and eBay, so repeat business and customer reviews are more important than …
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How to Become a Confident Business Negotiator
Developing strong negotiation skills can enhance both your business and personal life and once you’ve mastered the art it can make a huge impact on the rest of your life. Learning to back up your communication skills with actions like openness, honesty and a confident demeanor can help to foster …
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Professional Skills Every Small Business Owner Should Have
Here are some professional skills that every business owner should develop in order to become highly successful.
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Why Deferring Maintenance Can Hurt Your Business
Small companies sometimes defer maintenance and repairs to their facilities because of budget crunches. This can backfire in a number of ways. Here's how.
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