Remembering the Legacy of Steve Jobs: Follow Your Heart

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life.  Because almost everything – all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important…Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.  You are already naked.  There is no reason not to follow your heart.” – Steve Jobs

Today the world is mourning the loss of Apple co-founder Steve Jobs (1955 – 2011), who passed away yesterday.  Many people will remember him for the technological advances his company brought about.  Where would we be without our iPods, iPads, iMacs and iPhones?  🙂  While those things are great, what I’ll remember most about Steve Jobs is that he dared to follow his heart.  In a world with no cell phones and limited personal computer knowledge, he chose to take the road less traveled and co-found a technology company.  The quote above illustrates it best for me.  He realized that our time here on earth is finite.  Rather than going down the traditional path of “get a good job, work until you can retire and then live a life of purpose…maybe,” he instead chose to take a risk.  As entrepreneurs, we all have a bit of Steve Jobs in us.  As you continue to create the vision for your company, always remember his legacy: follow your heart.

Here is a video and a couple of links to learn more about the life and legacy of Apple co-founder, Steve Jobs:

Visit for breaking news, world news, and news about the economy

New York Times: Readers Share Their Memories (Slideshow)

Wikipedia: Steve Jobs’ Biography

What will you remember most about Steve Jobs?  Post it in the comments below.

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About Dequiana Jackson

Dequiana Jackson, CEO of Inspired Marketing, Inc., is a small business marketing coach who teaches women entrepreneurs how to monetize their message so they can make more money from their expertise. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog,

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