March 9, 2017
Marketing, Technology
When you’re promoting a product or business, you need to find the quickest way to get attention. One marketing technique you could try is pay per click advertising. This method is excellent if you’re on a budget. You only pay for the amount of clicks your advert gets. If you …
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March 3, 2017
Technology
When launching a new website, most entrepreneurs think about picking a domain name, hiring a web designer, finding images and writing content. What they may not think about is what’s needed behind the scenes to get the site up running, specifically web hosting. Every page of your site is stored …
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March 1, 2017
Technology
What does technology add to your business? A lot would be the basic, short answer but we need to look at this idea in more depth. Particularly, since it has been revealed that around ten to twenty percent of businesses are still using Windows XP. On top of this, many …
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February 28, 2017
Technology
The rise of the digital age, and the Internet it has induced, means that pretty much any business that is now not using the world wide web isn’t ‘up to scratch.’ By this it is meant that any business, no matter the size, that isn’t using the Internet is, one, …
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February 22, 2017
Technology
If you’ve built your business from the ground up, you may still rely on makeshift software solutions. However, operating your entire business from a single Excel spreadsheet is far from ideal. While it might have worked in the early days, you’ll need more sophisticated software as your business grows and …
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February 15, 2017
Technology
When it comes to tech, the education sector has been the butt of many jokes over the years. Thanks to a lack of parental choice and little in the way of competition, the market has remained pretty much the same as it was back at the start of the last …
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February 12, 2017
Technology
Most businesses use a lot of technology nowadays. And that technology needs to be properly maintained if your business is going to find success and achieve what you want it to. There are so many ways in which you can develop a tech maintenance strategy. But what’s most important is …
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February 8, 2017
Small Business Tips, Technology
We hear a lot about why businesses should take steps to use less energy and become greener. But what are the real-world effects for businesses of doing this? You need to know how the fortunes of your business will change after taking these steps before you go ahead and take …
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February 8, 2017
Technology
Keep your eyes on the future if you want your business to be successful. You need to work to make your company, innovative, exciting and most importantly fresh. If your business doesn’t feel fresh to customers, you will struggle to find demand for any products or services that you have …
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February 3, 2017
Small Business Tips, Technology
When I worked for a large company, one of the most dreaded phrases was, “We’re about to kick off a new project!” Why? New projects meant adding another weekly meeting to my calendar (whether it was needed or not), changing deadlines, and going back and forth over email about whether …
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January 30, 2017
Marketing, Technology
Online marketing methods are constantly changing in order to keep up with the fast-paced evolution of the internet. As a result, online marketing tactics that were once suitable ten years ago are no longer appropriate now. This is important to understand when marketing your business online, so that you know …
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January 25, 2017
Small Business Tips, Technology
Are you dealing with a business that is overwrought with little problems, miscommunications, and hidden mistakes? Is your own workforce costing you unacceptable amounts of time and money? There’s some level of human error that is simply unavoidable so long as you’re using real live people in the business. But …
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January 20, 2017
Marketing, Technology
It is vital in business to know your target market. Regardless of the product or service you supply, you need to have a profound understanding of who to point it towards, where you fit as a business, and how to keep generating revenue or ROI so investment can be ploughed …
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January 17, 2017
Marketing, Technology
It’s easy to view a business website as nothing more than a place for clients to purchase of one of your goods, if you run an online store or offer services on there, or simply a destination for contact details and other general information. However, a website is all this …
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January 16, 2017
Marketing, Technology
One of the most important limbs of any business is its website. Having a strong online presence is hugely important, and of course the website is a big part of that process. If your business’ website has seen better days, you are not alone. The truth is, there is something …
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January 16, 2017
Technology
If you’re setting out plans for your business’s first website, then you probably know something about how important your choice of hosting plan can be. While web hosting used to be a fairly simple, straightforward affair, there are now many different kinds of hosting plan you can choose, each with …
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