Why Your Small Business Might be Struggling

A small business is difficult to run in the modern era. You are constantly in competition with brands that work faster, work more cheaply, and make it very difficult for other small businesses to gain a foothold. In short, competition is cutthroat.

It feels like you are constantly working at a loss, which can be very demotivating. But the more businesses give in to this, the more challenging it is for others in the same boat to remain afloat. It can be a difficult challenge, but one that you have to meet if you want to stay in business. 

Read on below for three ideas that’ll help you boost your struggling small business.

Why Your Small Business Might be Struggling

#1 You are not using your existing resources to look for a wider range of work

First on the list can be seeing how you can use the resources you already have to find other, additional work. For example, that van you bought that only gets used twice a month can be put to use doing shipping jobs around what work you do have.

With the rise in online shopping, and people buying larger items on places like eBay that they can’t transport, there might be more work doing this kind of work than you think. There are several websites that connect customers and drivers, acting as a very effective middleman in the process. To find out more about shipping jobs, visit https://www.shiply.com/us/shipping-jobs for more details. 

#2 Your website and social media might be costing you customers

This can cause major issues in terms of customer trust. If your social media says one thing and your website says another, it could be misinterpreted and be a major red flag for any potential clients. It can be really upsetting for you to find out that this is where you fall short and have missed out on loads of big business opportunities as a result. You need to make sure that all information on social media is congruent and reflective of you, your products and services, otherwise, you might be doing yourself more harm than good. 

#3 You are not spending time making sure all the numbers add up

This can be another reason why your small business might be struggling. It can be a shame to let a business idea that is great go down the drain because you cannot organize your finances correctly. This can seem like an obvious thing to do, but many business owners overlook it and feel as though this might be the least of their problems.

Making sure your equipment is well maintained rather than paying out for massive repairs when breakages happen can be a big money saver to start, as well as ensuring that you are paying only for what you are using, such as using a monthly subscription rather than a yearly subscription for something you used just once, can help you save up the money far faster than you thought you could have. 

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About Dequiana Jackson

Dequiana Jackson, Founder of Inspired Marketing, Inc., helps overachieving women entrepreneurs conquer limiting beliefs and create marketing plans that grow their businesses. This includes one-on-one marketing plan development, digital product creation, web design and content marketing. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog, Entrepreneur-Resources.net.

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8 comments

  1. Hi Dequiana Jackson, I must commend you for this educative content. It is well detailed and straight to the point and just so you know I stan you big time. I also humbly want to add that I got an offer called secret email system which I have diligently promoted to my very active email subscribers and I have been making sales constantly. Click on the link in my bio to find out more. Thanks.

  2. Thanks, Dequiana for posting this. The majority of us are running small businesses and this will help us a lot. Have a great day! Keep posting!

  3. Lack of ability to utilize available resources completely is one of the major reason of small business failure. Using People, Process and Technology to fullest is the success mantra what do you think?

  4. Informational and interesting. I now know how i can make money online.

  5. Personal experience matters a lot in a job. It was a great article, i’ll not forget to share with my friends. Keep posting.

  6. I read the complete article & sincerely appreciate your knowledge & writing, It’s really nice information to share here.

  7. In order for your business to see success, you have to have a long-term plan. Your plan should include the steps that you need to take to the action. It could be small business like home improvement, kitchen repair, bathroom repair, fix leaking hot tub etc. It should also include ways that you can save money or make more money for your small business. You don’t want to set these things into motion without a plan because then you’ll just be testing out different methods and seeing which one works best. Instead, you should create a step-by-step process that will fix your leaking hot tub and help fix other problems as well.

  8. I appreciate Dequiana publishing this. Most of us are small business owners, thus this will be really beneficial to us. Enjoy your day!

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