Small Business Spotlight: Yello Dumpster

Joshua-ConranName: Joshua Conran
Business: Yello Dumpster
Type of business: Roll-off dumpsters, commercial construction trash dumpsters
Years in business: 11
Contact information: 616-291-0257 and

What does your company do?
Pick up and deliver roll-off dumpsters for your commercial and residential construction needs.

What made you want to be an entrepreneur?
I was born this way.

Why did you choose your business?
We had extensive interaction with waste haulers and thought we could improve the industry.

What prepared you for entrepreneurship?
Learning to make mistakes and have the tenacity to move forward.

What has been your greatest achievement so far?
The ability for our clients to seamlessly order dumpsters online.

What has been the most rewarding aspect of being an entrepreneur?
Knowing that your mistakes are your responsibility, but that your successes are also a direct result of your hard work.

What challenges have you faced as an entrepreneur?
The uncertainty of consistent pay.

Is there anything you wish you’d done differently?
Started at a younger age.

How can others get started in this business?
Buy existing, don’t create from the ground up.

Do you have any advice for any future entrepreneurs?
Listen to the people who have been successful in your area of interest, not to your peers. Take advice from people who filed bankruptcy on what not to do, take advice from people who succeeded on what to do.

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About Dequiana Jackson

Dequiana Jackson, CEO of Inspired Marketing, Inc., is a small business marketing coach who teaches women entrepreneurs how to monetize their message so they can make more money from their expertise. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog,

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