Top Tips For Avoiding Business Insolvency

Unfortunately, around 80 percent of all new businesses are destined to fail within the first five years of being operational. The reasons are often diverse – change in the market, poor promotional campaigns, misspent funds, unreliable employees – but the way of dealing with impending insolvency should be the same across the board. Here are some top tips that should assist any business facing the grim prospect of insolvency.


Exercise Up-to-Date Market Knowledge

One of the main reasons why businesses fail is that they don’t conform to the needs of the current market. Obviously, in a capitalist economy, this represents financial suicide. Just because your business has been succeeding for the past 15 years (eg. A DVD store or independent CD outlet), it doesn’t mean that it will continue to reap rewards indefinitely. Patterns of consumption are constantly changing, and you need to recognise when there is no longer a strong market for what you’re selling. In many instances, your only options are to change what you do, or fold altogether.


Maintain a Detailed Business Plan

Monitoring the performance of your business is an essential aspect of running a company, even more so when it is threatened by the spectre of insolvency. It is vital that you have a detailed business plan set out for the immediate (and if possible, long-term) future. Set goals for the business that need to be achieved within a given timespan. If you find that you’re not meeting those goals, work out why as quickly as possible. Shying away from these systems will not put your business on the road to recovery.


Seek Expert Advice 

If you look online, you’ll find countless bits of useful generic advice designed to help failing businesses. In reality though, what your business needs is specific advice, tailored to suit you and the unique needs of your company. By all means, take into consideration the tips given for free online. But know that, in order to really get to the heart of the problem where your business is concerned, enlisting a professional practitioner from Gibson Hewitt (or another well-respected firm) is the only way to get real advice and assistance.


Avoiding Insolvency

It’s not always easy to tell why some businesses fail. But there are steps you can take to have a chance at avoiding this eventuality yourself. Market knowledge and a detailed business plan are very important. Even more vital though, is seeking some real advice and guidance from an insolvency expert.

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About Dequiana Jackson

Dequiana Jackson, Founder of Inspired Marketing, Inc., helps overachieving women entrepreneurs conquer limiting beliefs and create marketing plans that grow their businesses. This includes one-on-one marketing plan development, digital product creation, web design and content marketing. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog,

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