These small business marketing resources were designed with your business in mind.
As a service-based entrepreneur, you may have heard that creating a product to sell alongside your services is a great way to add additional income to your business. That’s true, but it can be overwhelming if you don’t know where to start. This guide is designed to make it easier for you by listing the top resources that I, my clients and my colleagues have used to create our own successful products.
Inside the Product Creation Resource Guide, you’ll find links to places that help you through the product creation process. Want to record an audio training? I’ve included a link to a free software program that can help you record it. Looking to create an online course, there are links to third-party platforms and software you can add to your own website. That’s not all. I’ve also added worksheets to help you organize your thoughts as you go through the product creation process.
I’ve recently released the first two books in my Get the SPARK™ ebook series for people just like you, those who are ready to grow their business but might not have the marketing fundamentals in place to make that happen. Here’s a bit more about these two books.
The first book is called Know Yourself. Learn one of the secrets to creating a successful business: developing a winner’s mindset. Even with the best laid plans, your business will not succeed if you don’t think you can do it. Know Yourself will teach you how to recognize and stop self-sabotaging behaviors and put your business on the path to success. I really want you to get how important it is to create a positive mindset, so I’ve included worksheets, challenges and additional resources to kick start your business.
Once your confidence is high and you have a mindset for success, it’s time to learn some solid marketing fundamentals. This is introduced in the 2nd module of the Get the SPARK™ eBook series: Know Your Business. We get knee deep into marketing, starting from getting you grounded in what you really sell to your customers (it’s probably not what you think). You’ll discover the keywords that get your ideal clients to buy. Know Your Business will also help you tap into your unique gift – that “thing” that sets you apart from the competition. I’ll even share my formula for creating the perfect elevator pitch. Like Know Yourself, this eBook also contains worksheets, step-by-step marketing advice and action items that you can apply in your business immediately.
If you want ongoing access to a small business marketing expert at a low cost, then then the Monthly Marketing Moment online training series is for you! Watch the video below to learn more about how this marketing training can change your business for the better.
Ready to get started? View the first training, on the 7 Things Your Web Site MUST Have to Succeed, now. The first training is free!