This month, Entrepreneur Resources turns its small business spotlight on Ms. Cleo Anderson of Analiece Taylor. Read her profile to see how she got involved in the exciting business of skincare. Don’t forget to visit her web site to learn more about the company and to order products.

Name: Ms. Cleo Anderson

Age: 40

Business: Analiece Taylor

Type of Business: Natural Skin Care Direct Sales Company

Years in Business: 2 years

Contact Information: www.analiecetaylor.com / call me at 888-755-9626 to order my products

What does your company do?
Manufacture Natural Skincare Products and Fragrances

What made you want to be an entrepreneur?
February 2004…. A company is born

The company was created by Cleo Anderson, out of the need to find and use natural unscented skin care on her new born baby. Searching all over the internet and the local commercial stores, she couldn’t find what she needed to stop her baby girl from screaming during and for a short time after every bath. Her husband at the time, suggested that she create the skin care herself. So, she did. Starting this business as a necessity for her new baby, Cleo now finds herself pursuing higher goals as she begins to support her family alone. The mother of three girls, Cleo is now a single mother and determined to stay home with her baby and be home when her school aged children get home. Cleo is planning to take her company to the top of the success chain. Creating her own success story, Cleo desires to be a good role model for each of her three daughters and women all over the world.

What prepared you for entrepreneurship?
My desires, Courses in School

What has been your greatest achievement so far?
Personally, my children; in business the Analiece Taylor Skincare Collection.

What has been the most rewarding aspect of being an entrepreneur?
Meeting new customers

What challenges have you faced as an entrepreneur?
Finding online advertising that works for me.

Is there anything you wish you’d done differently?
Not really

How can others get started in this business?
Log on to http://www.bpva.info/cleo/index.htm.

Do you have any advice for future entrepreneurs?
Be sure to do a lot of research. Make sure you know which market your product fits. Be prepared to do a lot of reading. Make sure you are doing something you love and something that others will find valuable enough to spend money on.

Dequiana Brooks Jackson

Dequiana Brooks Jackson, CEO of Inspired Marketing, Inc. takes the fear out of small business marketing. This author, speaker and business coach is the creator of the SPARK Marketing System™, an exclusive program that shows entrepreneurs how to shatter negative mindsets, take control of their marketing and make more money. Schedule your free consultation today!

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