Signs Your Product Needs Improvements

As a business owner, you probably know lots of different things; but do you know when your product needs improvements? The thing with most business owners and product designers, is that they get so attached to the way their product is, they’d rather keep it the same and hope people grow to love it the way it is. This isn’t going to happen. You need to detach yourself and look out for signs your product need improvements. Here are just a few signs:

People Aren’t Buying It
If people aren’t buying your product, then you may need to rethink a few things? Is your product solving a problem? If not, or this isn’t made clear enough, you’re going to need to do something about it. This is especially true if your marketing is on point, and yet you’re still not really making any progress in terms of sales.

It’s Not Unique
Maybe the problem is that something needs to be added to your product to make it more unique. Take a look at your competitors and figure out what they’re doing that makes them so special. You need to have something that makes you stand out from the crowd; something that makes people want to come to you and ignore your competitors.

You’ve Had Complaints
If you’re having complaints, it’s crucial you listen to them. You don’t have to act on every single complaint, as you can’t please everybody and sometimes, people just complain. However, if you have multiple complaints over the same things, you need to work on it. Maybe your quality assurance isn’t good enough?


credit to Global App Testing

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About Dequiana Jackson

Dequiana Jackson, CEO of Inspired Marketing, Inc., is a small business marketing coach who shows women entrepreneurs how to use solid marketing strategies to turn their life’s passion into a profitable, service-based business. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog, Entrepreneur-Resources.net.

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