CocoaBabies

Welcome back to the Small Business Spotlight! Today, Entrepreneur Resources is highlighting CocoaBabies, an online retailer who sells clothes and accessories geared toward children of color. What does your company do? We create clothing and accessories geared towards children of color, all of our products feature messages and designs that reinforce positive messages.

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Quick Tip: Marketing to Upscale Clients

Today's tips are a result of a question received about attracting a certain type of consumer. While the answer is specific to the massage industry, it can be applied across a variety of businesses. Question: I have a friend who's starting out as a massage therapist. How can he position himself as a source for upscale clientele? Answer: If your friend wants to position himself as a massage therapist for upscale clients, he should perform the following tasks.

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E-Book Offer: Build Your Marketing Plan in One Week

Even the best business ideas can fail if no one knows about them, but many small businesses still have no marketing budget or plan. Think you don't have the time to craft a proper plan? Well, think again. The "Build Your Marketing Plan in One Week" e-book is for you! Only $7

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Mid-Year Check-in

Can you believe that half the year is almost over? It feels like yesterday when we were writing out our business goals for 2010. Here are a few tips for maximizing the rest of your year.

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Death to the Flash Intro

Okay, the title of this article may be a bit harsh, but I still urge you to rethink your small business' use of flashing text, scrolling photos and music as the first things potential customers see on your web site. Remember, your site visitors are coming to you web site to learn about your products and services, not to be entertained by your logo dancing across the screen. Here are a few questions to consider before asking your web designer to create a Flash intro for your site:

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Moetleh Cards & Messages

Today, Entrepreneur Resources shines its small business spotlight on Moetleh Cards & Messages. Read on to see how this business got started and how you can take the leap. What does your company do? Located in New York City, Moetleh Cards & Messages provides frameable and non-frameable note cards with a personal touch. All items feature my exclusive designs. Each card is purposely left blank on the inside so that you can write your own words and personalize your message. The recipient of your card can then frame your card and hang it as artwork.

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Your Business Questions Answered – Advicely.com

Wouldn’t it be great to have a panel of experts available to answer your small business questions? With Advicely.com, now you can. This online community brings together business owners and experts who will answer your questions on a variety of topics. The entire site is focused on business-related issues, so there’s no need to sift through unnecessary questions and answers.

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3 Things Your Web Site Must Have

Having a web site can be one of the best ways to promote your business, if done correctly. This Monday Marketing Moment offers 3 things your web site must have in order to succeed. They are simple, yet often ignored tips that could mean the difference between closing a sale and losing business to a competitor.

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10 Tips for Marketing Offline

Social networking is now a way of life. I imagine that if you poll 10 random people, more than half will have a Facebook account, Twitter account or both. Small businesses have also jumped online, which is great. Social networking is all about building relationships and making connections. However, I've seen some entrepreneurs rely too much on the Internet for marketing. Yes, it's important, but don't forget to market your business offline, too. In today's Marketing Moment, I offer 10 ways you can marketing your business offline. Try some of these tips in between your latest RT or Facebook group status update:

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