3 Ways to Keep Track of Your Online Brand

Some employers are using the Internet to check up on potential employees before making hiring decisions, but did you realize that potential clients could be checking up on small business owners, too? Making sure you know what is being said about you and your company on the Internet should be a regular part of your business activities. Use these three tips to keep track of your online brand.

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Financing Your Small Business

Finding money can be one of the biggest hurdles for a small business owner. Whether you desire to open a chain of restaurants or an Internet-only business, capital is required to fund your dreams. Here we will explore the different types of funding available to you: Debt financing includes any money you will pay back. It does not require you to give up equity in your company and can be a good choice for entrepreneurs who have not been able to attract the attention of investors. This type of financing...

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3 Summer Business Building Tips

Summer is almost over, but it's not too late to implement these 3 summer business building tips. This Monday Marketing Moment offers tips to keep your sales high during the hottest months of the year. For many small business owners, summer represents a slump in sales. Many of our potential customers are more interested in vacations and outdoor activities than in office meetings and store visits. Rather than let your sales suffer, follow these 3 business building tips to give your company a boost this summer.

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CocoaBabies

Welcome back to the Small Business Spotlight! Today, Entrepreneur Resources is highlighting CocoaBabies, an online retailer who sells clothes and accessories geared toward children of color. What does your company do? We create clothing and accessories geared towards children of color, all of our products feature messages and designs that reinforce positive messages.

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Quick Tip: Marketing to Upscale Clients

Today's tips are a result of a question received about attracting a certain type of consumer. While the answer is specific to the massage industry, it can be applied across a variety of businesses. Question: I have a friend who's starting out as a massage therapist. How can he position himself as a source for upscale clientele? Answer: If your friend wants to position himself as a massage therapist for upscale clients, he should perform the following tasks.

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E-Book Offer: Build Your Marketing Plan in One Week

Even the best business ideas can fail if no one knows about them, but many small businesses still have no marketing budget or plan. Think you don't have the time to craft a proper plan? Well, think again. The "Build Your Marketing Plan in One Week" e-book is for you! Only $7

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Mid-Year Check-in

Can you believe that half the year is almost over? It feels like yesterday when we were writing out our business goals for 2010. Here are a few tips for maximizing the rest of your year.

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Death to the Flash Intro

Okay, the title of this article may be a bit harsh, but I still urge you to rethink your small business' use of flashing text, scrolling photos and music as the first things potential customers see on your web site. Remember, your site visitors are coming to you web site to learn about your products and services, not to be entertained by your logo dancing across the screen. Here are a few questions to consider before asking your web designer to create a Flash intro for your site:

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Moetleh Cards & Messages

Today, Entrepreneur Resources shines its small business spotlight on Moetleh Cards & Messages. Read on to see how this business got started and how you can take the leap. What does your company do? Located in New York City, Moetleh Cards & Messages provides frameable and non-frameable note cards with a personal touch. All items feature my exclusive designs. Each card is purposely left blank on the inside so that you can write your own words and personalize your message. The recipient of your card can then frame your card and hang it as artwork.

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Your Business Questions Answered – Advicely.com

Wouldn’t it be great to have a panel of experts available to answer your small business questions? With Advicely.com, now you can. This online community brings together business owners and experts who will answer your questions on a variety of topics. The entire site is focused on business-related issues, so there’s no need to sift through unnecessary questions and answers.

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