Marketing

Join My Digital Product Creation Challenge

For many people, the hardest part of creating a digital information product is getting started. I’d like to give you a boost. Join me for a FREE 12-day digital product creation challenge. In it, you’ll get the tools you need to create your own digital product for sale or giveaway. …

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What You Should Know Prior to Hiring a PR Agency

You’ve managed to get your company up and running, and it’s time to share the story well beyond the confines of your circle of friends and family. Either this, or you’ve started the promotion of your brand, but you’re finding that the processes of pitching, scheduling, and  tracking media hits, …

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Why Small Businesses Need a Publicist

Publicists, in general, represent numerous industries (artists, authors, executives, business owners etc.) to the media and keeps them within the eye of promotional opportunities.  A publicist is there to ensure their client is exposed to the public eye.  It is there job to ensure the name or brand of their …

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[LAST DAY] The Name Your Price Promotion

Today is the last day to take advantage of the Name Your Price Promotion. Read more below, or sign up now before the page gets taken down. — After spending the last week helping my husband put together a marketing plan for his music production business, I couldn’t help but …

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Online Marketing Tips for Your Business

Marketing your business online can be scary if you don’t know what you’re doing. After all, what if you go about it the wrong way, spending a lot of money and getting no results? For example, creating ads but putting them in the wrong places won’t help you succeed. Similarly, …

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How to Improve Your Elevator Networking

Many people new to marketing or networking mistakenly believe that successfully marketing a business has to incorporate a dedicated sales pitch. In reality, it’s often about making mutually beneficial connections or arrangements with people you already know. Here’s more information on how to improve your elevator networking In Liz Lynch’s …

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Marketing Advice for Business Owners on a Budget

Promoting a new business can be tricky if you don’t have experience and especially if you have a limited budget. However, there are many affordable techniques you could employ to get the desired result. The ideas on this page should help to point you in the right direction. Here’s our …

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The Power of Location Based Advertising & In-store Music

If your business isn’t investing in location based marketing campaigns, you could be falling behind your competitors. 91% of brand executives indicated that they planned to invest in location based marketing campaigns in 2013 so the majority of them will have followed through on their promise in 2016. 72% of …

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