Marketing

Hack Your Way to Increased Conversions

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When it comes to sales, the more, the more, the merrier. Your business simply will not survive if you don’t make enough sales and the more sales you make, the better off your company will be, which is why you should constantly be trying to increase your web sales in …

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Are You Marketing or Marketing Effectively?

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When it comes to getting the word out about your business, you have two options: you can market your company, or you can market it effectively. These are two very different things. In the first instance, you spend time and money developing a strategy. In the second, you do everything …

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The Importance and Message of Professional Business Cards

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A respectable business venture will always have professional business cards at the ready. Many business men and women overlook completely the necessity of business cards simply because they consider these objects to be “fancy” or just optional “accessories.” However, business cards are actually a very important and personal form of …

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Franchising, Brand Management and Subsequent Structure Changes

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When it comes to franchising brands, there is a great deal of work that needs to be put into distribution and allocation of resources. Through franchising brands, business owners have the opportunity of developing networks and establishing footholds in multiple local economies. This will highly impact the brand income through …

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Boosting Your Digital Presence

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It very much seems like businesses nowadays live and die on the internet. Every piece of success seems to crucially hinge on how successful a business is in their online output. It wouldn’t be far from the truth to think along the lines of the above. Physical businesses succeed through …

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