How Can You Create Effective Future Marketing Plans?

Creating effective future marketing plans is a must if you’re going to reach your goals and potential. You don’t have a crystal ball, though, so how can you be expected to create effective future marketing plans? Well, you never just guess. Guessing is a terrible habit to get into when it comes to your marketing! Here are some pointers you can use instead:


Look At Past Trends In Marketing

Take a long look at marketing and the past trends and see if you can figure out where it’s going to go next. For example, blogging became popular, and then vlogging became popular. How do you think current trends will evolve? Both of those things are still popular, but the marketing industry is moving faster and faster each day.

Look At Past Trends In Your Business

Make sure you look at past trends in your business too. What worked for you before and what didn’t? Use this information to make effective future plans.

Use Effective Tools

There are many effective tools out there that you can use to create marketing plans for the future. Programs that help you to look at past trends will be the best – Excel, for instance, is one tried and tested program that people have been using for more than 30 years. You can easily see all of your data in one place this way and come up with plans for the future. If you’re interested in using Excel, take a look at the following 7 tricks every office worker should know:

credit to STL excel tricks

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About Dequiana Jackson

Dequiana Jackson, CEO of Inspired Marketing, Inc., is a small business marketing coach who shows women entrepreneurs how to use solid marketing strategies to turn their life’s passion into a profitable, service-based business. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog,

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