Dequiana Jackson

Dequiana Jackson, CEO of Inspired Marketing, Inc., is a small business marketing coach who shows women entrepreneurs how to use solid marketing strategies to turn their life’s passion into a profitable, service-based business. Dequiana is the author of Know Your Business: How to Attract Ideal Clients & Sell More and runs the award-winning blog,

Growing a Profitable Service Business

Providing a service to people is one of the surest ways to get into the world of business. If you’re able to give your customers something that they’re willing to pay for then you’re more likely to succeed, and it’s much easier to provide a service than to create a …

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How Mobile Apps Have Revolutionised the Auto Industry

Smart phones are continuing to transform everyday aspects of peoples’ lives, with modern apps offering innovative solutions to everyday problems. Mobile phones now offer much more than just a means of communication; over time, other technologies have been integrated such as cameras and music players. However, apps are helping to …

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Building Your Brand: Common Mistakes and How To Avoid Them

McDonald’s, Starbucks, Volkswagen; they’re not the only player in their chosen game, they’re not even necessarily the best. They don’t necessarily have the better product, the better customer service or the nicer brick and mortar stores than their competitors. It’s not even because their business practices are inherently better than …

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Future-Proofing Your Industrial Business

When your company relies on manufacturing for revenue, the future can feel somewhat uncertain. Changes to international trade agreements, rocky economies, and new technologies might threaten your survival. If you’re not keeping on top of industry developments, you’ll have no chance of adapting to change on time. Can you future-proof …

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